Marketing Roles

Leadership

Report: Marketing job ads showing strong recovery

Marketing and communications job ads were up 23 per cent in February from January 2021, according to the latest SEEK Employment report. It was the biggest rise across all the sectors, including trades, accounting, engineering and ICT.

Leadership

CMO50 honouree takes up US role

​CMO50 2019’s #15, Jayne Andrews, has announced she is taking up a global position with Carnival Cruise Line in the US.

Leadership

Asus appoints head of marketing

​Asus has appointed a new head of marketing. Former head of marketing at Hills, Farzeen Quadir-Hegde, has taken on the role for the systems business group.

Leadership

Brennen to leave Uber

Uber's director of marketing APAC and #8 on the CMO50 2018 list, Steve Brennen, is departing after nearly three years with the business. Lucinda Barlow has been added to the Uber marketing team as senior director of marketing APAC.

Leadership

Blackmores has new CEO

Alastair Symington has been appointed Blackmores’ new CEO and managing director, effective 1 October 2019.

Leadership

Valente joins Big Red Group

After only nine months at APN Outdoor, Charlotte Valente has been appointed GM for the B2B division of the Big Red Group (BRG).

Leadership

Reynolds takes global CMO role

After 12 years at Lenovo, CMO50 2018# 5, Nick Reynolds, has taken a role as vice president and global CMO for Johnson Controls – Hitachi air conditioning.

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Featured Whitepapers

State of the CMO 2021

CMO’s State of the CMO is an annual industry research initiative aimed at gauging how ...

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Latest Videos

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Undoubtedly, Robotic Process Automation enables marketing teams to accomplish repetitive tasks with fewer resources at a great accuracy.

Raj

What marketers need to know about robotic process automation

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Great read. I agree that it should be a perfect balance between interacting with your customers and knowing your brand. As a business, yo...

Caroline Scott

7 ways CMOs can improve their customer engagement game

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Very true. Team development helps improve collaboration among the team members. I was able to improve my team's collaboration skills by t...

Quent Sinder

Why empowering others can help make you a great leader

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Nowadays, when everything is being done online, it is good to know that someone is trying to make an improvement. As a company, you are o...

Marcus

10 lessons Telstra has learnt through its T22 transformation

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Hey Emilie - great read, and I particularly liked the section on the pressure of having brand purpose/Gen Z spending habits. It's great t...

Chris Thomas

Have customers really changed? - Marketing edge - CMO Australia

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Blog Posts

Attention marketers, it’s the small things that make a big difference

Marketers spend their careers searching for the formula that can improve the bottom line for their brands. Most new marketers also come into a role and feel like they need to put their own stamp on things.

Peter Pynta

CEO APAC, Neuro-Insight

Unboxing 101 - How savvy influencer engagement can build a brand

The humble unboxing video is a powerful tool. Correctly executed, it harnesses consumer fandom, viral authenticity and brand design magic to deliver a high-impact message to a tightly targeted cohort of consumers.

Gali Arnon

Chief marketing officer, Fiverr

​Power to the people

Purpose is the ultimate statement of intent for many organisations. Why are we here? What are we trying to achieve?

Rich Curtis

CEO, FutureBrand A/NZ

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