Leadership News, Features, and Interviews

Former Westpac head of advertising, Samuel Viney, has a new role as general manager, customer, at Amart Furniture. The role had been vacant since earlier this year.

UniSuper has brought on a new chief strategy and marketing officer off the back of a restructure of its org chart.

West Australian-based investment firm, Minderoo, has recruited former Telstra CMO, Joe Pollard, to advise its marketing and corporations team over coming months.

Binary debates or sticking to a ‘speciality’ in marketing is doing the industry a disservice, marketing stalwart, Karl Winther, told CMO. Marketers need to be open to all tactics and avenues to be effective, he said.

Marketing can’t just be about classical marketing principles today, it has to have a higher-level purpose and be the glue adhering an organisation together, HCL’s Arthur Filip believes.

Carnival Cruise Line Australia’s director of marketing and CMO50 2018 honorary, Jayne Andrews, has confirmed she will leave the company at the end of August to pursue her next professional endeavour.

Digital transformation - it’s on the lips of every c-suite executive and a requirement of every organisation. Yet Ogilvy’s new executive creative director, Gavin McLeod, is worried about what it’s doing to the role of the CMO.

If Zara Cobb was ever going to take a CMO role, there was a good chance it would be at a data-driven organisation.

There’s a common belief chief executive officers face a career-threatening challenge every year they hold the top job. Sportsbet’s Barni Evans reckons he’s battled at least eight so far in 18 months.

Stephanie Buscemi – the CMO of Salesforce of almost one year – may have walked a longer career path than most to reach the heights of the chief marketer's post. But it was certainly not trodden with lack of vision.

Fintech provider, Midwinter Financial Services, has brought on a new head of brand and marketing as part of a string of new executive hires designed to realise its growth plans.

QBE is looking to appoint a fresh permanent chief marketing officer following the departure of Bettina Pidcock from its executive ranks.

As we make the call for nominations for the 5th edition of our annual CMO50 list of Australia’s most innovative and effective marketing leaders, it’s clear the movement of local marketing leaders over the years has been nothing short of explosive. And nowhere is this more blatant than in our inaugural 2015 CMO50 list.

Monash IVF has brought on a new CMO following the departure of Everard Hunder for new professional opportunities.

Mindfulness. Say the word and you tend to get one of two reactions: People love it, or they roll their eyes. But what does that actually means to and for marketers in a world of deadlines and diminishing consumer attention?

More than 600,000 prospective visitor leads, a freshly identified customer cohort, lower-cost conversion and stronger industry partnerships are just some of the big wins for South Australia Tourism Commission (SATC) thanks to its digital marketing investment.

Perpetual has confirmed the departure of its CMO, Kylie Smith, after five-and-a-half years leading the financial services group’s marketing efforts.

​The Flight Centre Travel Group (FLT) has appointed a new CMO. Kmart marketing executive, Joachim Holte, will take on the Flight Centre brand CMO position and will be responsible for leading the brand’s marketing and digital experience departments in Australia.

Alastair Symington has been appointed Blackmores’ new CEO and managing director, effective 1 October 2019.

If there’s one thing modern marketers need to let go of, it’s perfectionism, says Adobe VP of global brand marketing, John Travis.

​Commonwealth Bank has recruited a new group executive of marketing and corporate affairs for its executive leadership team.