Leadership News, Features, and Interviews

Keypath Education has brought on a new executive director overseeing marketing and customer experience.

Mentoring can be a transformational relationship, one that can lift career trajectories through powerful support and encouragement across industries and sectors. In particular, mentoring plays a key role in the development for nearly all executives.

SunRice has confirmed former Kellogg’s marketer, Tamara Howe, as its new chief marketing officer.

Investing is a serious business, and one that poses significant consequences for reckless or risky behaviour. But it can also deliver rewards above and beyond just financial gains, especially for those investors who enjoy the thrill of picking winners.

What does a world free of bias look like? This year’s International Women’s Day theme is ‘breaking the bias’ and it’s about working towards a world free of stereotypes and discrimination that is diverse, equitable and inclusive. It’s a world where difference is valued and celebrated.

Brands need to get over “perfection paralysis” and just start getting on with the job of addressing sustainability if they want to rise up and meet the expectations of their consumers.

Blooms The Chemist has promoted its chief marketing officer to the newly created role of chief operating officer after a restructure triggered by its new CEO.

For Australian ready meals company, My Muscle Chef, ‘strength’ was originally defined in physical terms, with its products catering to nutrition seekers in the workout crowd. But as the company began looking to expand beyond its initial success as a direct-to-consumer food business, head of marketing, Liam Loan-Lack, and his team started questioning exactly what strength means in today’s context.

Just how are Australian CMOs faring as we embrace a third year of living with the global pandemic? How has this impacted the strategic and executive standing of marketing leaders? What are the technologies and in-house functional skills marketers continuing to invest in? How are marketing functions really doing when it comes to resiliency, adaptability and commercial acumen? And what’s on the company growth agenda in 2022?

Australia’s banks have not always enjoyed the strongest corporate reputations, consistently earning headlines that are best describe as bad news. So it takes a particularly bold perspective and a tonne of supporting proof points for a bank to muster the conviction that it deserves to be seen as a force for good.

Reclaiming Target’s heritage in affordable quality products and harnessing digital to get people to fall back in love with the brand is the sustained objective of general manager of marketing, Jamima White. And nearly 12 months into the role, she’s spearheaded new ways of working and a masterbrand strategy enterprise-wide in order to achieve it.

Microsoft has brought on a new chief marketing officer after promoting Pip Arthur to a product management leadership position in its Workplace Business Group.

Louise Cummins is switching tax services for the not-for-profit sector and taking up the chief marketing officer’s post at World Vision Australia.

The Iconic has brought on its first chief customer officer, appointing Dean Chadwick to take on the CMO replacement position.

Backed by industry and government leaders, an Australian first initiative to champion equality in advertising has launched. ShEqual aims to positively transform Australia’s advertising landscape and is an initiative of Women’s Health Victoria, a state-wide not-for-profit, women’s health promotion, advocacy and support service.

It was the combination of founder passion, startup mentality, fast-growing and disruptive business model and ASX-listed backing that enticed Alastair McCausland to become the chief marketing officer of Camplify.

A year after Australia reported record levels of trust, the latest Edelman Trust Barometer has painted a much more dire picture of the situation in 2022, driven by growing scepticism across all forms of institutions.

Software monitoring platform, Raygun, has appointed a new VP of growth to oversee marketing, sales and channel partnerships in Australia as well as globally.

Online tradie marketplace, hipages, has hired two new faces to join its marketing management team.

Our latest CMO 2022 readiness episode on the great resignation and staff motivation and leadership is now live!

Reckitt has confirmed Holly McCarthy as its new marketing director for Australia and New Zealand following the relocation of Henry Turgoose to a new role with the US consumer healthcare division.