Leadership News, Features, and Interviews

Meal kit subscription company, Marley Spoon, has appointed Kate Whitney to chief marketing and growth officer for Marley Spoon Australia.

Desygner has a new CMO.

Campbell Arnott’s chief marketing officer, David McNeil, has left the FMCG giant after a six-year stint.

Woolworths is Australia’s Most Valuable Brand, according to a new report. According to the Brand Finance Global 500, Woolworth’s brand grew 5 per cent over the last year and is valued at $11.8 billion.

Melbourne Polytechnic’s marketing chief is swapping education for the garden and homewares industry, joining AMES Australasia as its first manager of marketing and customer experience.

Australia's massive talent gap will continue to plague marketing in 2020, with a growing mismatch between jobseekers’ skills and those needed to employers, according to the Hays Job Report.

Being the CMO for CMOs and showcasing Alibaba’s technology innovations to the world dominate the marketing strategy of its CMO, Chris Tung. And he sees the group’s 12-year partnership with the International Olympic Committee (IOC) as a key way of achieving both aims.

Amazon has launched its own delivery service to speed up deliveries, called Amazon Flex.

As a time when brand purpose and brands standing for positive change is gaining traction in marketing and elsewhere, Kentucky Fried Chicken (KFC) is being condemned for another ‘sexist’ ad.

Bringing a community-driven, consumer lens to rebranding has seen B2B professional services firm, Kearney, crowdsource more than 10,000 images of staff and customers for its creative approach.

Seven in 10 business leaders globally believe their organisations can have a positive societal impact without sacrificing profits and nearly all agree trust is a high priority for corporate leaders today.

CMO is delighted to be partnering with marketing leadership consultancy, Arktic Fox, on a new elite learning experience focused on helping you transform your marketing function.

Becoming the Salesforce or Workday of security is firmly in the sights of cybersecurity company, CrowdStrike. And judging by its successful initial public offering (IPO) last June, valuing the business at nearly US$7 billion, the market agrees the cloud native provider has the goods to achieve its mission.

Following Sarah Clark’s promotion to the role of managing director of Intrepid Australia and New Zealand, Intrepid has appointed Louise Laing as the general manager of marketing.

CMO has kicked off a short readership survey to help us understand our readers’ content habits, as well as what role the CMO brand and content is playing in each of your professional lives.

Harnessing marketing and digital technology more successfully to improve customer experience is not surprisingly topping the list of 2020 priorities for a number of Australia’s marketing leaders.

Experienced Australian retail marketer, Anna-Maree Shaw, has landed the chief customer officer role at UK-based grocery store chain, Asda.

Over 45 of Australia’s leading retailers with a combined network of 1000 stores have joined forces to provide 100 per cent of profits from today's sales to the Australian Red Cross Disaster Relief and Recovery Fund.

After an amazing tenure at Norman Disney and Young, repeat CMO50 alumni, Ric Navarro, has accepted a new role as vice president of marketing and business development at Nucleus Network.

Following the finalisation of ​Nine’s​ acquisition of the ​remaining 45.5 per cent of Macquarie Media​ for $113.9 million, officially concluded late last year, Nine has dropped the name ​Macquarie Media​ from the business.

The former head of marketing and products at Nib’s Australian Residents Health Insurance (Arhi), Ed Close, has been appointed group executive of Nib effective 1 January 2020.