Leadership
Cashrewards has appointed Steve Cuda as its new chief product and marketing officer. Cuda was most recently GM of digital, media and data at Woolies X, the supermarket’s digital, ecommerce, customer loyalty and customer services division.
Leadership
Joachim Holte has been appointed as the new chief marketing officer at Queensland-based insurer Youi, heading up its award-winning in-house marketing team.
Leadership
NAB's former GM of brand experience, Michael Nearhos, has been named Virgin Australia’s new marketing director.
Leadership
Ex-Caltex marketing director, Natasha Daly, has been appointed marketing director of ride sharing platform, Ola.
Leadership
In a coup for eBay, long-time AMEX innovator, Julie Nestor, has been appointed to CMO of eBay, replacing Tim MacKinnon, who was promoted to managing director last year.
Leadership
Bendigo and Adelaide Bank’s chief customer officer has been appointed to the position of managing director, effective from early July. Marnie Baker, who will take over from Mike Hirst in the role of MD, has worked across all facets of the Bank since 1989 and led the Bank’s entry into the new payments platform and digital banking.
Leadership
Colette Garnsey OAM, formerly core brand director of Just Group, has been appointed to the Flight Centre Travel Group board of directors as a non-executive director, effective immediately.
Leadership
Virgin Mobile CEO and former marketing chief, David Scribner, is switching phones for classifieds and joining the True Local team as CEO.
Leadership
Unicef Australia has appointed former NRMA group CEO, Tony Stuart as its new CEO.
Leadership
IAG has promoted senior marketing leader, Jane Merrick, to general manager, marketing and customer experience, within its Australian consumer division.
Digital Marketing
Facebook announced that Stephen Scheeler, currently Head of Retail and Automotive at Facebook, is the new Managing Director of Facebook Australia and New Zealand.
Leadership
Freeview has appointed Scott Mota to the newly created role of marketing director.
As our customers exhibit growing desire to be recognised for their preferences and passion points, ...
In the third and final episode of our 3-part CMO50 video series exploring modern marketing and why it’s become a matter of trust, we’re delighted to be joined by Telstra’s former CMO and now digital services and sales executive, Jeremy Nicholas, and Adobe VP Marketing Asia-Pacific and Japan, Duncan Egan.
Flash back to the classic film, Willy Wonka and the Chocolate Factory. Television-obsessed Mike insists on becoming the first person to be ‘sent by Wonkavision’, dematerialising on one end, pixel by pixel, and materialising in another space. His cinematic dreams are realised thanks to rash decisions as he is shrunken down to fit the digital universe, followed by a trip to the taffy puller to return to normal size.
Why is it there is no shortage of leadership development materials, yet outstanding leadership is so rare? Despite having access to so many leadership principles, tools, systems and processes, why is it so hard to develop and improve as a leader?
As a nation united by sport, brands are beginning to learn money alone won’t talk without aligned values and action. If recent events with major leagues and their players have shown us anything, it’s the next generation of athletes are standing by what they believe in – and they won’t let their values be superseded by money.
