PayPal chief joins Facebook to strengthen mobile messaging

Facebook is looking to build new messaging experiences for its apps

David Marcus, formerly PayPal's president, now head of mobile messaging at Facebook.
David Marcus, formerly PayPal's president, now head of mobile messaging at Facebook.

A stronger set of features, possibly including payments, might be coming to Facebook's messaging properties now that former PayPal president David Marcus has come to work for the social network.

Both Facebook and eBay, which owns PayPal, said Monday that Marcus, who headed PayPal's mobile payments, would be joining Facebook as head of mobile messaging. eBay did not say who would be replacing him at PayPal.

Facebook's hiring of Marcus represents a serious investment by the company to strengthen its messaging software. Facebook did not say what improvements specifically might be coming, but it's clear the company is looking to further expand the use of its messaging apps, and maybe introduce monetization features.

"We're excited by the potential to continue developing great new messaging experiences that better serve the Facebook community and reach even more people, and David will be leading these efforts," Facebook said in its announcement.

Messaging has grown to become an important part of Facebook's service. Some 12 billion messages are sent through Facebook daily, according to the company. Messenger, Facebook's standalone messaging app, is also used now by more than 200 million people every month -- just under one-fifth of Facebook's total user base.

Not all of those people are going there by choice. In April, Facebook said it was stripping messages from its iOS and Android apps, forcing users instead to install the Messenger app.

With Marcus, Facebook might be looking to make Messenger more of a go-to destination.

And, if Facebook wants to get more money flowing through the app, hiring Marcus seems to be a smart move. "As the head of PayPal, David helped to make a great business better, reinvigorating product design and innovation and energizing the team to deliver compelling consumer experiences," said eBay President and CEO John Donahoe.

"I'm looking forward to getting my hands dirty again attempting to build something new and meaningful at scale," Marcus said in a LinkedIn post.

Facebook is becoming more active in mobile messaging with other apps, too, having recently purchased WhatsApp, and it also has a new photo messaging app coming. But Marcus will be responsible only for building and scaling Messenger, a Facebook spokeswoman said.

Zach Miners covers social networking, search and general technology news for IDG News Service. Follow Zach on Twitter at @zachminers. Zach's e-mail address is zach_miners@idg.com

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Blog Posts

Does your brand need a personality review?

There are five tell-tale signs your brand needs to take a long hard look at itself.

Charlie Rose

Senior Strategy Consultant, Principals

How to create profitable pricing

How do we price goods and services? As business leaders, we have asked ourselves this question since the history of trading.

Lee Naylor

Managing partner, The Leading Edge

Sport and sponsorship: The value of event sponsorship

Australia’s cricketers captured the nation’s attention during their recent run to the semi-final of the ICC Men’s World Cup. While the tournament ultimately ended in defeat, for over a month it provoked a sense of belonging, hope and empowerment for millions of people across Australia. Cricket, and sport in general, has a near-unique ability to empower individuals, irrelevant of their background, demographic or nationality.

Nikhil Arora

Vice-president and managing director, GoDaddy India

Thank you, so do I.

David Freeman

Sustainability of message: H2coco founder's commitment to consumers

Read more

Hi Harry, thank you for pointing this out I can confidently say both these bottles are in transition away from PET as we continue to impr...

David Freeman

Sustainability of message: H2coco founder's commitment to consumers

Read more

I’m confused. He has a giant 2l hard plastic bottle in Coles and his pink bottle is also in plastic??

Harry

Sustainability of message: H2coco founder's commitment to consumers

Read more

Great message from an Aussie company about sustainable business practices, particularly packaging. Wish more businesses would think more ...

Krisy

Sustainability of message: H2coco founder's commitment to consumers

Read more

Well, I wish we could change the situation. But I am not sure it's possible.

Patricia Miller

Does social media make astroturfing acceptable?

Read more

Latest Podcast

More podcasts

Sign in