Using the personality and online reach of in-store staff online could be a vital differentiator for retail brands looking to compete against digital upstarts and better meet consumer demand for experience-led shopping, Magento global CEO, Mark Lavelle, believes.

​More than 90 IT and marketing leaders descended on the The Westin in Sydney for the final leg of our annual CMO-CIO Executive Connections event on uniting humans with machines for customer success. Here are a selection of snaps from the event.

There’s been yet another leadership-level exit from Foxtel this week, with long-time GM of advertising sales and brand partnerships heading out the door.

​Gateway Bank has appointed a new chief customer officer (CCO), Ritu Sinha, as the current CCO, Lexi Airey, moves into the CEO role at the end of March.

In the wake of the Banking Royal Commission, home loan disruptor Athena has finally launched with a brand campaign centred around a reminder that a mortgage shouldn’t be a life sentence.

Network Ten has 13 different business initiatives to implement in the next 18 months, and six of them are directly enabled by data.

CMO joined forces with Sitecore to run the latest leg of our roundtable series in Melbourne, entitled 'Harnessing AI for customer engagement'. Here are a selection of images from our intriguing discussion

Seven West Media chief digital officer, Clive Dickens, will leave the organisation to join Optus, a move triggering a series of leadership digital, technology and content leadership changes at the ASX-listed SWM group.

More than 70 IT and marketing leaders descended on the Grand Hyatt on 26 February to hear about how AI is impacting customer engagement at the latest CMO-CIO Executive Connection series breakfast in Melbourne. Here are pictorial highlights from the event

The Australian Competition and Consumer Commission (ACCC) has called on Australia’s advertising industry to further collaborate on its inquiry into the impact digital goliaths such as Facebook and Google are having on the nation’s media ecosystem.

​Foodstuffs general manager of marketing and customer experience, Dominic Quin, is rather accustomed to being the customer experience custodian within organisations he works for. And it’s work that’s required him to wear many hats – from marketing to technologist, digital transformation leader, product manager, customer custodian and growth driver.

All the latest martech and adtech news this week from Outbrain, Engagio, RollWorks, Zoho, Delacon, Domo, Freshworks, 90 Seconds, PubMatic, Lotame and Lytics.

An AI project aimed at improving business processes by automatically recognising and tagging thousands of images used across its sites has resulted in a host of unexpected customer experience benefits for Carsales.

Brands taking more accountability for their data, and the growing programmatic market locally are just two of the reasons Adform recently decided to open its first Australian office.

Executives from SkyCity, Foodstuffs and PwC share their experiences as their organisations foray into AI

Brands have immediately suspended advertising and the industry is calling for fresh reassurances from digital platform providers around brand safety after allegations that YouTube’s recommended algorithm has been used by paedophiles to connect and promote their activities.

​Reduced cost of sale, higher customer engagement scores and stronger conversion are just some of the results Contact Energy has chalked up after building out a personalisation program.

​Former BRICKX and Amaysim marketer, Andrew Balint, has been appointed as the CMO of rideshare platform, Ola, for Australia and New Zealand.

​Radio looks set to remain Australia’s most trusted form of media, with media buyers increasingly targeting the medium, according to Deloitte’s latest TMT predictions.

Officeworks' national advertising and communications manager, Simon Davenport, has a new role as general manager of marketing for the National Basketball League (NBL).