Hasbro Pacific recruits Vodafone marketer as new marketing chief

Boardgames and toys business recruits new executive-level marketing director

Boardgames and toys distributor, Hasbro, has appointed former Vodafone marketing general manager, Natasa Zunic, as its new marketing director for the Pacific region.

Zunic has spent the past nine months brand consulting into creative tech platform, VidMob, and boasts of an extensive background in marketing leadership and senior brand roles. More recently, she spent four-and-a-half years as general manager of marketing at Vodafone.

Prior to this, Zunic was marketing director for KFC at Yum! Brands for four years. She also formerly led category development at Cadbury as well as held marketing and brand roles at Colgate-Palmolive based out of the US.

In a comment posted on Linkedin, Hasbro Pacific managing director, David McNeil, said Zunic’s marketing expertise and consumer brands lineage made her a great choice for the business.

“Natasa is a first-class marketer and accomplished leader who brings an abundance of senior experience to Hasbro having worked with some of the world’s most recognised and admired brands including Vodafone, KFC, Cadbury and Colgate,” McNeil stated.

Zunic joins Hasbro Pacific’s executive leadership team from 10 May and will be based in Sydney.

Don’t miss out on the wealth of insight and content provided by CMO A/NZ and sign up to our weekly CMO Digest newsletters and information services here. 

You can also follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, follow our regular updates via CMO Australia's Linkedin company page

 

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Latest Videos

More Videos

More Brand Posts

What a great help! You can also use apps like Connecteam to establish great leadership. Not only that your management of employees would ...

Kimberly Wise

Why kindness is the make or break for modern leadership

Read more

As an ex employee of 4 years during the growth of the company, I can say that the new management has benefitted the company tremendously,...

Harry

How JobAdder's CMO is bringing the human truth to B2B rebranding

Read more

So many words, so little business benefit.

Brett Iredale

How JobAdder's CMO is bringing the human truth to B2B rebranding

Read more

This article highlights Gartner’s latest digital experience platforms report and how they are influencing content operations ecosystems. ...

vikram Roy

Gartner 2022 Digital Experience Platforms reveals leading vendor players

Read more

Ms Bennett joined in 2017 yet this article states she waited until late 2020 to initiate a project to update the website. The solution t...

Munstar Cook

How Super SA put customers at the heart of its digital transformation

Read more

Blog Posts

The real cost of doing customer service badly

Headlines of unacceptable waiting times to get onto Qantas will have many brand owners, chief executives and boards thinking, ‘thank goodness that is not us’. But Qantas isn’t the only company being inundated with calls with no reprieve in sight, it’s just dominating headlines right now.

Kath Blackham

CEO, Versa

The 15 most-common persuasion mistakes

As workers across the country slowly head back to the office, many of us might have forgotten how to deal with one another in person and the best way to persuade someone in a working environment.

Michelle Bowden

Author, consultant

5 commonly missed opportunities when marketing to multicultural customers

The latest census data shows Australia has become a majority migrant nation for the first time. According to the new national data, more than 50 per cent of residents were born overseas or have a migrant parent.

Mark Saba

Founder and CEO, Lexigo

Sign in