CMO

Hasbro Pacific recruits Vodafone marketer as new marketing chief

Boardgames and toys business recruits new executive-level marketing director

Boardgames and toys distributor, Hasbro, has appointed former Vodafone marketing general manager, Natasa Zunic, as its new marketing director for the Pacific region.

Zunic has spent the past nine months brand consulting into creative tech platform, VidMob, and boasts of an extensive background in marketing leadership and senior brand roles. More recently, she spent four-and-a-half years as general manager of marketing at Vodafone.

Prior to this, Zunic was marketing director for KFC at Yum! Brands for four years. She also formerly led category development at Cadbury as well as held marketing and brand roles at Colgate-Palmolive based out of the US.

In a comment posted on Linkedin, Hasbro Pacific managing director, David McNeil, said Zunic’s marketing expertise and consumer brands lineage made her a great choice for the business.

“Natasa is a first-class marketer and accomplished leader who brings an abundance of senior experience to Hasbro having worked with some of the world’s most recognised and admired brands including Vodafone, KFC, Cadbury and Colgate,” McNeil stated.

Zunic joins Hasbro Pacific’s executive leadership team from 10 May and will be based in Sydney.

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