Origin Energy’s former chief marketing officer has joined the NAB team in the newly created role of general manager, strategic marketing.

Rapid investment into digital and technology, along with the need for growth, are seeing more marketers stepping into Australian boardrooms. But unless more of the marketing fraternity get onto the c-suite, do a better job of understanding the balance sheet and firmly grasp risk and governance, they’re going to struggle to gain a substantial foothold long-term.

Former Qantas, NRL, Air New Zealand and IAG marketing leader, Lewis Pullen, has taken up his next endeavour as head of sales and marketing for Swisse Re-backed digital insurance business, iptiQ.

​The need to move toward matrix, cross-functional, or hybrid structures to better enable collaboration and a customer-focused approach is driving 54 per cent of Australian employers to restructure their department or organisation.

​More than 120 of Australia's marketing managers and leaders descended on the International Convention Centre in Sydney. Here are a few pictorial highlights from the third annual conference, dedicated to leading and sustaining the modern marketing function.

Mobile customer experience consultancy, Geronimo, has brought on BT Financial’s former chief marketing officer as its new COO.

​​CMO50’s 2017 third place winner, Stephanie Tully​, has been promoted to the role of chief customer officer within Qantas.

Nestle Oceania’s director of ebusiness, strategy and marketing, Martin Brown, has taken up the chair’s post at the Australian Association of National Advertisers (AANA).

​Impact, a partnership automation company, has appointed its first APAC marketing director, Ayaan Mohamud.

In recent weeks, speculation has risen as to whether the number of global brands appointing chief growth officers rather than CMOs signals another executive marketing makeover is underway.

UniSuper has brought on a new chief strategy and marketing officer off the back of a restructure of its org chart.

West Australian-based investment firm, Minderoo, has recruited former Telstra CMO, Joe Pollard, to advise its marketing and corporations team over coming months.

Binary debates or sticking to a ‘speciality’ in marketing is doing the industry a disservice, marketing stalwart, Karl Winther, told CMO. Marketers need to be open to all tactics and avenues to be effective, he said.

Carnival Cruise Line Australia’s director of marketing and CMO50 2018 honorary, Jayne Andrews, has confirmed she will leave the company at the end of August to pursue her next professional endeavour.

If Zara Cobb was ever going to take a CMO role, there was a good chance it would be at a data-driven organisation.

​Hybrid marketers boasting of both generalist and specialist skills, marketing automation managers and content specialists are among the hottest jobs in Australia’s marketing sphere right now, a new report claims.

There’s a common belief chief executive officers face a career-threatening challenge every year they hold the top job. Sportsbet’s Barni Evans reckons he’s battled at least eight so far in 18 months.

Stephanie Buscemi – the CMO of Salesforce of almost one year – may have walked a longer career path than most to reach the heights of the chief marketer's post. But it was certainly not trodden with lack of vision.

Fintech provider, Midwinter Financial Services, has brought on a new head of brand and marketing as part of a string of new executive hires designed to realise its growth plans.

QBE is looking to appoint a fresh permanent chief marketing officer following the departure of Bettina Pidcock from its executive ranks.

As we make the call for nominations for the 5th edition of our annual CMO50 list of Australia’s most innovative and effective marketing leaders, it’s clear the movement of local marketing leaders over the years has been nothing short of explosive. And nowhere is this more blatant than in our inaugural 2015 CMO50 list.