Helping Brownes Dairy translate its community engagement further in the digital space and building rapport with a younger demographic are on the priority list for the Perth-based dairy’s new general manager of marketing, Rebecca Smith.

Marley Spoon has brought on former Aldi Australia marketing leader, Mark Richardson, as its new chief marketing officer, effective 13 February 2023.

SpecSavers has announced a trio of promotions across its marketing and customer engagement leaders in what the company said is a response to brand growth and individual performance.

Shippit has brought on a new chief marketing officer as well as chief product officer as its looks to scale up regionally.

Booktopia CMO, Steffen Daleng, is exiting the business as one of at least 30 staff redundancies as the online retailer works to restructure and improve its earnings.

Few things hurt a business more than complacency, or not building a strategy centred around meeting customer needs, according to Lexer’s new VP of marketing, Aparna Gray.

Launching Chatime’s at-home formats into supermarkets and tapping immersive technology to build brand and acquisition are highlights for Joanna Robinson from her two-year tenure with the QSR.

You can’t skim across the top in marketing if you want to have skin in the game, Amber Collins warns. “At some stage, you have to pause and learn about media, advertising, content, social. If not, you are not able to add value,” the experienced marketing chief tells CMO.

Former Audi marketing and customer chief, Nikki Warburton, has joined the MA Financial Group board of directors as she builds out her non-executive career.

Chief marketing officers taking up the reins as CEO or managing director of a company are still few and far between. So when they do get promoted, CMO is keen to recognise them and find out how they got there.

A significant recalibration towards brand building as well as driving purpose through sustainability, diversity and inclusion permeates right through CMO’s top 12 profile interviews for 2022.

Here, as we say goodbye to 2022, CMO takes a look at several of the biggest marketing leadership departures and hires of the year.

Italian luxury fashion label, Tema Moda, has brought on a new chief marketing officer as part of efforts to strategically build its brand.

Seven West Media has confirmed Optus VP of marketing, Melissa Hopkins, as its new group chief marketing and audience officer.

Endeavour Group has appointed for general managers to its expanding omnichannel marketing function, dipping deep into agency ranks to fill the posts.

ASX-listed wine and drinks business, Australian Vintage, has appointed its first chief marketing officer, recruiting former Freedom Foods and All G Foods marketer, Tom Dusseldorp, to the post.

When you’re looking to transform a business, it pays to have a former marketer at the helm, Nick Baker believes.

Do you have a fork in the road you didn’t take professionally and reflect on as one of your best careers moves to date?

​FMCG giant, Kellogg, has recruited Johnson & Johnson’s senior marketing chief, Leanne Bell, as the new marketing director across A/NZ.

Challenging the position of super funds on providing value and championing the power of choice are key prongs in the brand transformation strategy of Colonial First State’s new customer experience chief, Josh Grace.

ASX-listed online wagering operator, BlueBet Holdings, has recruited Tony Thomas as its Australian chief marketing officer.