Having the respect of the CFO and an ability to speak to both cause and effect is one of the vital skills CMOs need to earn their place at the executive leadership table today. And it’s also instrumental to making the leap up to CEO, iSelect CEO, Warren Hebard, says.

Little Birdie, a new homepage for online shopping, has appointed ex-Uber marketer, David Jennings, as its CMO and Kogan.com’s former deputy CFO Joanne Smith as CFO.

A deficit of marketing discipline and diversity of thought are key challenges modern marketing leaders are facing right now. Fail to tackle them, and you'll miss out on the creative empathy and big ideas needed to cut through to modern consumers.

A picture of the difficulties faced by many CMOs was painted by Gartner’s team in the opening keynote to the analyst firm’s Marketing Symposium in September.

Australian cryptocurrency micro-investment platform, Bamboo, has brought on its first chief marketing officer as it looks to capitalise on growing interest in the next-generation digital currency.

Dentsu has brought on a local chief marketing officer to drive understanding and awareness of its portfolio of agency brands.

According to CMO’s annual State of the CMO research, marketing leaders rate the CEO/MD as their biggest champion and advocate within the organisation. So what does it take to truly build a great, strategic connection with your CEO/MD? We ask leading marketers from Greencross, MyDeal, Audi, NAB and West HQ for their valuable insights.

Road safety analytics startup, Advanced Mobility Analytics Group (AMAG), has recruited HP’s marketing leader, Darren Needham-Walker, as its first chief marketing officer.

ASX-listed Freedom Foods has brought on a new chief marketing officer and chief customer officer to round out its new-look executive leadership team.

Fostering strong relationships as a CMO with cross-functional leaders is vital to being able to exercise strategic and impactful organisational influence. And if this year’s State of the CMO is any guide, the best marketing chiefs are actively working to ensure their CEO is their biggest advocate.

Foxtel has recruited Virgin Australia’s former brand and marketing chief, Michael Nearhos, as its new executive director of marketing to oversee a centralised marketing, creative, media and content communication team.

Flexibility and agility are top of mind for Schneider Electric marketing leader, Chris Quinn, as he takes the reins for marketing across the East Asia and Japan regions.

Koala has cut ties with its US-based chief marketing officer and removed the CMO role from its executive team line-up following a restructure of its organisational strategy.

Westpac Group has confirmed its new chief brand and marketing officer across both retail and business marketing.

There are just a few days left to get submissions in for this year’s CMO50 2021 program recognising Australia’s most innovative and effective marketing leaders.

Proving the value of brand-led engagement to the bottom line is firmly in the sights of Michael Hill’s chief marketing officer following investment into a new brand and employee management platform.

Darren Wright has once again changed roles within Flight Centre. He’s leaving his position as global CMO - retail, to become global chief marketing officer for its leisure division, including the global Flight Centre brand and Travel Associates.

Commonwealth Bank has elevated its chief marketing officer, Monique Macleod, to group executive of marketing and corporate affairs.

Kmart’s general manager of marketing, Laurie Lai, has left the retailer after 13 years to pursue her next professional challenge.

Perceptions of resiliency and adaptability are higher than ever across Australia’s marketing leadership fraternity. Yet the stature of marketing as a business leader and partner have declined since the first months of rapid customer and product innovation in the Covid-19 global pandemic.

Building the ‘why’ and personality behind Airtasker’s brand proposition is a key priority for the Australian company’s new chief marketing officer, Noelle Kim.