High-profile CMOs to debate their switch to startups at this year's CMO Momentum

More than 20 Australian and international marketing and business leaders set to take to the stage at this year's CMO Momentum in Sydney on 4 July

Just why so many Australian marketing leaders are forgoing big corporates in order to work with startups will take centre stage at next week’s CMO Momentum conference in Sydney.

Four well-respected and experienced marketing chiefs will be sharing their stories in startups at this year’s CMO Momentum, our premier event for modern marketing leadership taking place at Sydney’s International Convention Centre on Wednesday 4 July.

Participating in the panel on the day and sharing these disruptive marketing strategy efforts are Prospa CMO and former ME Bank marketing chief, Rebecca James; ex-eHarmony marketing director and now CMO of telco upstart, OVO, Nicole McInnes; Sendle co-founder and CMO, Craig Davis; and former LinkedIn marketer and now CMO of Weploy, Ben Eatwell.

The four marketing leaders represent just a few of the high calibre local and international marketing leaders on the agenda at this year’s conference. Kicking off the day is Nestle USA director of marketing, Daniela Simpson, who’ll share tips on how you can innovate a legacy business and team to embrace the speed and nimbleness of a startup.

Our second keynote, Woolworths Food Group director of marketing, Andrew Hicks, will reveal how marketing has delivered a strategic and growth role within the supermarket giant’s own customer-led business transformation efforts.

Other notable speakers include AgencyAgile US founder, Jack Skeels; academic expert and Psynapse Psychometrics thought leader, Jennifer Whelan; leadership and change consultant, Paul Mitchell; co-creation guru, Paul Hawkins; and many more.

Alongside our speakers, this year’s CMO Momentum also features our highly successful and interactive networking tables, a unique opportunity for attendees to engage with their peers to discuss the key behavioural and strategic attributes required in every modern marketing function.

There are still tickets left so don’t miss this opportunity to secure your place at this significant, must-attend conference for marketers. Those who purchase

Buy your tickets here

Please note attendance to CMO Momentum is restricted to client-side marketing leaders. Representatives from marketing technology vendor, consulting and agency organisations will be refused entry unless from a participating sponsor entity.

Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+:google.com/+CmoAu 


 

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Blog Posts

5 cornerstones of a strong digital culture

Creating a strong company culture may sound like a daunting task, but it’s actually pretty straightforward. In fact, company culture is created in exactly the same fashion as a religion or democracy. Behaviours created from the organisation’s inception are reinforced over time by leadership, attracting like-minded people and eventually reaching critical mass to become an accepted ‘truth’.

Anthony Stevens

Founder and CEO, Digital Asset Ventures

Should you rebuild your company’s tech stack in blockchain?

The question I get asked most regularly these days is: ‘Do I need to rebuild my company’s systems on Blockchain?’ And the answer, every time, is ‘No, you’re asking the wrong question’.

Michelle O'Keeffe

CEO, Engaging.io

Customer value proposition: Getting the brand promise to your customers right

Throughout my career, I have witnessed a litany of brand names that profess to have a unique customer value proposition (CVP). In reality, however, they’ve had little more than a ‘value proposition’: A simple list of benefits applied to a general audience.

Ric Navarro

Global director of marketing and communications, Norman, Disney & Young

Hi there! Thanks for this interesting article! I love to read about new technology and software that makes our lives easier. I'm looking ...

Julia Summer

Wartsila overhauls Web platforms to create ‘seamless’ brand experience across all devices

Read more

RE: Sales and marketing SLAs, often the choke point isn't the teams but them getting the data into the tools they want to use with the da...

Ed Fry

Why sales and marketing alignment is more important than ever

Read more

Thank you for the good and very helpful information. It is very interesting. I love all the things you share and see your beautiful creat...

รัตนาวดี ภูมิวรรณ

Former eHarmony marketing chief joins telco startup

Read more

Colin Kaepernick, not Mike Kapernick.

thisisw

Zenith's innovation leader: Mid-digital age not benefitting media, brands or consumers

Read more

AGA KHAN HOSPITAL is in need of kidney donors for the sum of 2 crore, Contact us today if you want to sell your kidney for money, and thi...

Sebastian Friedrich

Mindshare gets behind blockchain advertising alliance

Read more

Latest Podcast

More podcasts

Sign in