Social Media
Taking another page from social rival Twitter, Facebook launched a new Trending feature that will show users the most popular topics being discussed on the social network.
Social Media
If one of your crazy relatives has ever posted an epic political rant on Facebook, you know that conversations on the social networking site can quickly spiral out of control. You can't take a conversation elsewhere--like off your relative's page, for instance--or start your own subthread. But Facebook has just bought social discussion start-up Branch with an eye toward developing a new product that will--hopefully--change how we talk to each other on Facebook.
Social Media
Criticism hurts -- especially when you're not sure where it's coming from, or why, and have no way to respond to it.
Leadership
Social media professionals need to have a specific set of communication and technical skills as well as varied experience if you expect them to be a strategic part of your business in 2014.
Social Media
Facebook is being sued for allegedly intercepting users' private messages, following links and sharing the information with advertisers and marketers, but analysts doubt the accusations will be enough to make users abandon the social networking site.
Social Media
Facebook has been accused of intercepting private messages of its users to provide data to marketers, according to a class-action lawsuit filed in a federal court in California.
Social Media
Facebook, in a move poised to give a major boost to its position as a mass media platform, will soon start placing video ads into users' feeds.
Social Media
From letting Facebook users simply comment 'sold' to buy an item to engaging your customers, CIO.com looks at how a small business should invest in Facebook as a social commerce channel.
Social Media
You might think of Instagram's new private messaging feature as a way to share certain photos with just your best friends. But Instagram -- and the Kardashians -- have other ideas about how the tool could be used to serve up promotional content.
Social Media
Australian wine brand, Jacob’s Creek, has come up with a quirky way of using social media messaging and analytics to help customers create highly personal Christmas cards for friends and family.
Social Media
A new report into the annual Facebook performance of more than 2500 Australian brands has highlighted the rising demand from consumers to engage with brands socially.
Social Media
Where did you first learn about Amazon's crazy plan to deliver packages via drone? "60 Minutes"? The New York Times? Increasingly, the answer is likely to be Twitter, Facebook or Yahoo, and that's just how the online giants like it.
Social Media
The rush for many businesses to get online inevitably leads to a heavy focus on technology and marketing. But for WA’s Yahava KoffeeWorks, something else remains just as important – the brand.
Social Media
Facebook executive Sheryl Sandberg said rumors that the social media company is falling out of favor with teenagers have been greatly exaggerated.
Social Media
About one in seven people around the globe use a social networking site at least once a month, and that number is expected to see grow significantly over the next several years, according to eMarketer.
Social Media
Discriminatory language is as pervasive on sites like Facebook and Twitter as it was a couple of years ago, but fewer teens and young adults seem to be OK with that, a recent survey found.
Social Media
Facebook on Friday moved ahead with some proposed changes to its privacy policies to clarify that users' posts on the site can be used in advertisements, but that users have controls to limit their appearance.
Social Media
News Corp believes it can monetize content and beat free alternative sources by providing easy-to-access and in-depth content, according to Darren Stein, general manager of insights, analytics and planning for News Corp Australia.
Social Media
Twitter is now a publicly traded company, opening at a price of $45.10 a share, 73 per cent higher than its initial IPO price.
Social Media
If Twitter's IPO succeeds and showers the social network with a new stockpile of cash, the site could become an even bigger threat to social media giants Facebook and Google+.
Social Media
It's official: Instagram now has ads, and the first one appeared Friday courtesy of fashion designer Michael Kors.
As our customers exhibit growing desire to be recognised for their preferences and passion points, ...
In the third and final episode of our 3-part CMO50 video series exploring modern marketing and why it’s become a matter of trust, we’re delighted to be joined by Telstra’s former CMO and now digital services and sales executive, Jeremy Nicholas, and Adobe VP Marketing Asia-Pacific and Japan, Duncan Egan.
Flash back to the classic film, Willy Wonka and the Chocolate Factory. Television-obsessed Mike insists on becoming the first person to be ‘sent by Wonkavision’, dematerialising on one end, pixel by pixel, and materialising in another space. His cinematic dreams are realised thanks to rash decisions as he is shrunken down to fit the digital universe, followed by a trip to the taffy puller to return to normal size.
Why is it there is no shortage of leadership development materials, yet outstanding leadership is so rare? Despite having access to so many leadership principles, tools, systems and processes, why is it so hard to develop and improve as a leader?
As a nation united by sport, brands are beginning to learn money alone won’t talk without aligned values and action. If recent events with major leagues and their players have shown us anything, it’s the next generation of athletes are standing by what they believe in – and they won’t let their values be superseded by money.
