By participating in CMO's State of CX leadership 2022 research program, you have the opportunity to win a $300 VISA credit voucher.

Leaving at the top of his game to determine the next executive leadership challenge has led Colonial First State’s group executive of customer, Todd Stevenson, to exit the financial services group.

Customer experience transformation is not just about the customer, it’s about how your employees come together cross-functionality and with agility to solve customer problems, says NRMA’s Tina Morell.

A doubling of market share across first-home buyers, portfolio growth 1.8 times system growth and a slew of younger customers are some of the hefty commercial wins Great Southern Bank has chalked up following a transformational rebrand.

Diversity and inclusion is one of the biggest cultural challenges organisations are grappling with in 2022. But it’s not necessarily the topic you’d expect a fintech scale-up to be actively trying to cement a position on when it’s still in its brand infancy.

Australian fintech, Till Payments, has promoted its head of brand and customer experience to the newly created executive leadership role of chief customer officer.

The ascent of the digitally savvy consumer has accordingly given rise to the fully digital brand. But in an era where experience trumps almost everything else, sometimes even the most sophisticated digital solutions fall short of what a customer actually needs.

Keypath Education has brought on a new executive director overseeing marketing and customer experience.

The Iconic has brought on its first chief customer officer, appointing Dean Chadwick to take on the CMO replacement position.

Fintech startup, HelpPay, has brought on former head of digital for Red Energy, Rowan Wilde, as its first chief customer officer.

Quest Apartment Hotels has created a new customer leadership role and appointed its chief marketing and digital officer to the job.

It was when strong year-on-year growth rate levels started to slow that alarm bells began ringing for the team at Aussie Home Loans.

Former Greencross and Seafolly marketing leader, Adriane McDermott, has taken the leap into running her own FMCG business and co-founded a new low alcohol botanical spirit brand.

Flybuys chief customer officer, Rosemary Martin, is swapping the rewards offering for a newly created marketing and ecommerce leadership position with Rebel Sport.

Chief of innovation, marketing and technology are common titles to see on an org chart. Less common however is seeing the same person’s name against all three.

Former Amplifon and 13cabs marketing leader, Liz Attia, has joined the Early Settler furniture retail brand as its first general manager of marketing and customer.

Automotive publishing group, CarExpert, has brought on former Volkswagen customer experience leader, Jason Bradshaw, as its first chief experience and innovation officer to spearhead customer growth efforts.

There are a lot of insights out there into customer experience maturity across organisations today, but what about state of customer leadership itself? Just what does it mean to be a customer experience manager or leader today, what’s the remit, role and sphere of influence? And how do you gauge success and impact?

By participating in CMO's State of CX leadership 2021 research program, you have the opportunity to win a $300 VISA credit voucher.

Refining the customer journey, embedding a new marketing cloud platform and elevating voice of customer and Net Promoter Score programs are top priorities for the new chief experience officer at BlueFit gyms.

AGL has confirmed its chief customer officer, Christine Corbett, as managing director and CEO of its newly demerged energy retailer, AGL Australia, as the organisation embarks on a significant restructure to become two businesses.