New CEO appointed to oOh!media

Nova MD and experienced media organisation leader, Cathy O'Connor, announced as Brendan Cook's successor

Cathy O'Connor
Cathy O'Connor

OOh!media is set to have a new managing director and chief executive officer from early 2021 after the out-of-home provider announced a successor to well-known founder, Brendan Cook.

The ASX-listed company has recruited Nova Entertainment group CEO, Cathy O’Connor, as its new chief, effective from early 2021. O’Connor has spent the past 35 years in Australian media organisations, including 12 years at Nova, and five years as managing director of DMG Radio.

Her appointment comes after a global search to replace oOh!media founder and CEO, Brendan Cook, who initially announced his plans to step down in 2020 after more than 30 years in January. The company then confirmed Cook would remain in the top job for the rest of 2020 after the COVID-19 pandemic hit, overseeing a range of financial initiatives and a $167 million capital raising round to help the business buffer the crisis as lockdowns bit into its revenues.  

In a statement, oOh!media said Cook would consult into the business until the end of 2021 as part of efforts to help with the transition.

Ooh!media chair, Tony Faure, said the company had attracted a “high-quality field” of candidates and was now delighted to announce O’Connor as its new chief. He highlighted her demonstrated ability to drive efficiencies, team development and networking efforts across corporate and agency environments as key reasons for her appointment.

“Cathy, who is highly regarded by the industry, brings extensive experience as a leader of successful media organisations, and in her most recent role at nova, created significant value,” Faure commented.

“She brings a range of qualities, which we felt were suited to taking the business through its next stage of growth. In particular, her proven success in steering a media sales organisation, leading the technology strategy and driving organic growth initiatives, even in the most challenging of environments.”

For her part, O’Connor said she was looking forward to the fresh media sector and challenge.

“Despite the challenges of 2020, the out-of-home sector is an exciting place to be in, with strong growth prospects and increasing prominence in a digital future,” she said. “OOh! Is a great business with an extensive national reach backed by both leading data smarts and a fantastic team of professionals that are the best in their field.”

O'Connor's replacement at Nova has been confirmed as Peter Charlton, the current chief commercial officer who has been with the media company since 2012. He takes over the CEO reins on 2 November 2020. Nova has also confirmed Peter Colosimo as its new chief operating officer.

Nova entertainment executive chairman, Lachlan Murdoch, said the two were a reflection of the depth of talent at the group.

"Our ratings success this year has demonstrated the strength of Nova and the creativity of all our team. Peter and Pete have the operational and commercial experience to accelerate that success and our growth," he said.

Charlton said he was honoured to be appointed as CEO and have the opportunity to lead Nova. "Under Cathy, the company has gone from strength to strength and we have the right people and the right culture to continue to build on our success,” he said.

Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, follow our regular updates via CMO Australia's Linkedin company page, or join us on Facebook: https://www.facebook.com/CMOAustralia.

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments
cmo-xs-promo

Latest Videos

More Videos

Anyone can become a victim of the sophisticated schemes set up by these scam websites. It's not about being smart; I don't consider mysel...

Mathieu Lecompte

ACCC takes Meta to court over scam cryptocurrency advertising

Read more

Nice blog!Blog is really informative , valuable.keep updating us with such amazing blogs.influencer agency in Melbourne

Rajat Kumar

Why flipping Status Quo Bias is the key to B2B marketing success

Read more

good this information are very helpful for millions of peoples customer loyalty Consultant is an important part of every business.

Tom Devid

Report: 4 ways to generate customer loyalty

Read more

Great post, thanks for sharing such a informative content.

CodeWare Limited

APAC software company brings on first VP of growth

Read more

This article highlights Gartner’s latest digital experience platforms report and how they are influencing content operations ecosystems. ...

vikram Roy

Gartner 2022 Digital Experience Platforms reveals leading vendor players

Read more

Blog Posts

​Why we need to look at the whole brand puzzle, not just play with the pieces

Creating meaningful brands should be a holistic and considered process. However, all too frequently it’s one that is disparate and reactive, where one objective is prioritized at the expense of all others. So, what are the key pieces to the ‘good’ brand puzzle?

Marketing overseas? 4 ways to make your message stick

Companies encounter a variety of challenges when it comes to marketing overseas. Marketing departments often don’t know much about the business and cultural context of the international audiences they are trying to reach. Sometimes they are also unsure about what kind of marketing they should be doing.

Cynthia Dearin

Author, business strategist, advisor

From unconscious to reflective: What level of data user are you?

Using data is a hot topic right now. Leaders are realising data can no longer just be the responsibility of dedicated analysts or staff with ‘data’ in their title or role description.

Dr Selena Fisk

Data expert, author

Sign in