Privacy Commissioner

Digital Marketing

OAIC: Australian data breaches rise in last 6 months of 2021

The latest Office of Australian Information Commissioner (OAIC) Notifiable Data Breach Report has been released, highlighting a rise in incidences over the last six months of 2021 as well as the need for organisations to step up their reporting game.

Digital Marketing

Industry, consumer groups respond to Privacy Act Review

Consumer consent fatigue, protecting legitimate data collection processes, consistency with international laws and strong accountability measures are just some concerns consumer and industry bodies have highlighted as they respond to plans to update Australia’s Privacy Act review.

Digital Marketing

Explainer: What marketers need to know about the proposed privacy law changes

A complete rethink of personal information, changes to how organisations collect, disclose and use consumer data, stronger online privacy protections and higher penalties for non-compliance are some of the transformative changes Australia’s new privacy law proposals could present marketers.

Digital Marketing

Explainer: What's next for privacy laws?

IAB Australia hosted a data governance and consumer privacy webinar recently. As part of this, principal of one of Australia's most respected experts in privacy law and practice, Salinger Privacy, Anna Johnston, shared her thoughts on the future of privacy for the Australian and global media and marketing industry.

Digital Marketing

Telstra breached privacy of over 15k customers: Privacy Commissioner

An investigation by the Australian Privacy Commissioner, Timothy Pilgrim, and the Australian Communications and Media Authority (ACMA) has concluded that Telstra breached three National Privacy Principles (NPPs) after 15,775 phone numbers, names and home addresses contained in spreadsheets were found online via a Google search in May 2013.

Digital Marketing

ADMA offers up new voluntary data breach code of conduct

The Association for Data-driven Marketing and Advertising (ADMA) is calling on the privacy commissioner to consider a new voluntary code for privacy data breaches and stop compulsory notifications being approved by the Australian senate.

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5 commonly missed opportunities when marketing to multicultural customers

The latest census data shows Australia has become a majority migrant nation for the first time. According to the new national data, more than 50 per cent of residents were born overseas or have a migrant parent.

Mark Saba

Founder and CEO, Lexigo

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Covid-19 created a shift in the customer and economic-based reality unlike anything most of us have ever experienced. Customers have changed from routinised pre-pandemic shopping behaviours to frequently purchasing new brands and suppliers.

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