Patreon’s original event was scheduled to happen in a house on Rainey Street during the South by Southwest (SXSW) event over three days, but was cancelled when everything shut down due to the restrictions imposed to limit the spread of coronavirus.
Australian startups provide 'growth marketers' with solid salaries across the country, according to a new report just published.
CX management platform, Sprinklr, is integrating with TikTok for in-feed video ads on the short-form video platform. It will enable ad campaigns to run on TikTok as well as other social media channels all within Sprinklr.
The cliche that marketing and finance are focused on different objectives and fundamentally incompatible has past its due date, according to John Batistich.
Secure Code Warrior, which specialises in teaching developers how to securely code, has quickly moved to reconfigure its tournaments to virtual in the wake of the COVID-19 restrictions.
Two surveys out this week show the extent to which the coronavirus pandemic has impacted business, with local business leaders revealing a slightly more positive outlook than globally.
As Anzac Day Dawn Services are set to be live streamed for the first time, another technology first has seen facial recognition technology used to identify lost World War 1 Diggers from the Western Front in an Australian War Memorial project with NEC Australia.
All the latest martech and adtech news this week from Google and Microsoft, AdRoll, LogMeIn, LiveChat, Zeotap, ContentCal, LiveTiles, Adverity and Women of Martech
In the wake of the COVID-19 crisis, many businesses are looking to pivot to digital, but now more than ever they must put the customer first. That’s the advice from GoDaddy director of marketing, Suzanne Mitchell, who told CMO it’s about being able to connect with customers and be there for them during this time.
Digital platforms like Facebook and Google will be required to pay news outlets for hosting their content as part of a mandatory code of conduct the Australian government is planning to introduce.
In the midst of the COVID-19 pandemic that has seen people around the world confined to their homes, luxury car brand Audi has created The Drive, a slow TV virtual drive.
All the latest martech and adtech news this week from SAP, HubSpot, Factual and Foursquare, Privitar, Neustar and iSpot.tv, DoubleVerify, SugarCRM and Conversica.
Medibank has brought together a broad range of health services to develop COVID-19 Health Assist, a program of customised health and wellbeing support for customers throughout the pandemic. The program will be offered to all Medibank and ahm customers.
The Marketing Academy’s Leaders Programme, now in its sixth year in Australia, is a professional development program which consists of mentoring, residential learning boot camps featuring lectures from subject matter experts and speeches from industry experts, and professional coaching.
A raft of brands, both local and global, are teaming up with charities and non-for-profits during the ongoing COVID-19 pandemic to offer support to people and donations of funds as the crisis continues to unfold.
