Stories by Thor Olavsrud

Accenture invests in artificial intelligence R&D

Accenture says it is committing a significant portion of its global research and development to artificial intelligence and is opening a new Accenture Technology Lab and Centre for Innovation in Dublin, Ireland.

Digital Marketing

SAP unveils SaaS analytics platform

SAP Cloud for Analytics aims to redefine analytics by combining business intelligence, planning and predictive analytics into a SaaS offering built on the SAP HANA Cloud Platform.

Leadership

Think you're agile? You're probably wrong

Businesses worldwide are overestimating their ability to flexibly manage workloads or rapidly develop, test and launch new applications, leaving the poorly prepared to deal with competitive threats.

Digital Marketing

Digital publishers struggling to get real-time data

Digital display advertising is growing at a torrid pace, and the publishers that are able to leverage real-time data analytics are likely to be the best positioned to capitalize, according to a Forrester Consulting report.

How SAP plans to bring analytics to soccer

In what SAP and City Football Group (CFG) call a "groundbreaking event" for the sport of soccer, the two companies today announced a global, multi-year marketing and technology partnership that will provide CFG and its four international football clubs with analytics for business operations, fan engagement and player and team performance.

IBM creates industry-specific predictive analytics as Salesforce unveils big data Wave

Drawing on a history of more than 50,000 analytics-focused client engagements, IBM today debuted 20 new behaviour-based predictive analytics solutions tailored to address 12 industries and use cases within those industries. The news came as Salesforce also revealed Salesforce Wave for Big Data, a new tool designed to help business users make sense of their information stores using the vendor’s Analytics Cloud.

11 Market Trends in Advanced Analytics

In today's business environment, organizations are increasingly demanding advanced analytics that allow them to use large volumes and diverse types of data to discover patterns and anomalies and predict outcomes.

Leadership

Even Data-Driven Businesses Should Cultivate Intuition

The desire to make better decisions faster is one of the fundamental drivers of new big data analytics technologies and a general push toward data-driven decision-making. But the relationship between data and intuition -- the old 'gut feeling' -- is a complicated one, says Peter Swabey, senior editor, technology at the Economist Intelligence Unit (EIU), the research and analysis division of The Economist Group.

In Pictures: 12 Big Data predictions for 2014

It's been one of the big buzzwords of 2013, but what does 2014 have in store for Big Data? CIO.com looks at 12 ways the technology and the market will evolve in the coming year.

Digital Marketing

How EDA Used Big Data Analytics to Drive SaaS Revenue

Faced with the challenge of converting subscribers to a new platform while implementing a price increase, Equipment Data Associates turned to Scout Analytics to provide the data analytics it needed to better understand and serve its customers.

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Great e-commerce article!

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The Lottery Office CEO details journey into next-gen cross-channel campaign orchestration

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Thorough testing and quality assurance are required for a bug-free Lottery Platform. I'm looking forward to dependability.

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Blog Posts

Marketing prowess versus the enigma of the metaverse

Flash back to the classic film, Willy Wonka and the Chocolate Factory. Television-obsessed Mike insists on becoming the first person to be ‘sent by Wonkavision’, dematerialising on one end, pixel by pixel, and materialising in another space. His cinematic dreams are realised thanks to rash decisions as he is shrunken down to fit the digital universe, followed by a trip to the taffy puller to return to normal size.

Liz Miller

VP, Constellation Research

Why Excellent Leadership Begins with Vertical Growth

Why is it there is no shortage of leadership development materials, yet outstanding leadership is so rare? Despite having access to so many leadership principles, tools, systems and processes, why is it so hard to develop and improve as a leader?

Michael Bunting

Author, leadership expert

More than money talks in sports sponsorship

As a nation united by sport, brands are beginning to learn money alone won’t talk without aligned values and action. If recent events with major leagues and their players have shown us anything, it’s the next generation of athletes are standing by what they believe in – and they won’t let their values be superseded by money.

Simone Waugh

Managing Director, Publicis Queensland

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