Fast CX facts as we call on responses to this year's State of Customer Experience Leadership program

Please complete this year's important survey

Did you know two-thirds of CX budgets increased in Australian companies in 2021? Or that customer journey mapping and orchestration was the biggest skills gap for CX teams last year? How about the fact that there’s still no one clear function responsible for CX across Australian organisations?

These are just a few the important findings from our 2021 State of CX Leadership survey, and the kinds of insights we're looking to now refresh through this year's research.

We’re calling on anyone who manages or leads customer experience programs and functions in their organisation to please complete this survey to help us gauge what true #CX leadership looks like in 2022.

Click here to complete State of CX Leadership 2022 Survey

CMO's State of CX Leadership is an research program that provides an invaluable benchmark of CX leadership today, shining a light on the evolving responsibility of this position within organisations today, as well as its unique set of professionals responsible for this critical remit. This research program is brought to you by Optimizely.

Through this survey, our aim is to explore what it means to lead customer experience operationally and culturally. We’re looking to understand maturity of customer experiences today, gauge technology and data sophistication and investment, delve into measures of success, post-Covid challenges and more. And we need your help to do it!

Please participate by completing the State of CX Leadership survey and you'll go in the running to win a $300 VISA credit voucher. All participants will also receive a courtesy whitepaper PDF of the full report and well as access to our first-ever State of CX Leadership webinar on 23 November 2022. The survey should take no more than 10-15 minutes to complete. All individual responses are kept confidential and answers only used in aggregate.

Responses must be submitted by Friday 23 September 2022. To see the full terms and conditions of this survey, please click here.

Click here to complete State of CX Leadership 2022 Survey

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