Don't miss this opportunity to have you and your team shine for modern marketing excellence
There’s only 2.5 weeks left to get your entries in for the 2018 edition of CMO50, Australia’s list of the 50 most innovative and effective marketers in the country. Don’t miss this opportunity for you and your team to be recognised amongst our country’s top marketing performers.
Now in its fourth year, this prestigious list, delivered to you by CMO Australia and brought to you by Adobe, is about celebrating chief marketing officers driving business impact within their organisation. Our annual program shines a light on marketing chiefs taking a leading role in fostering new ways of things not just within marketing, but also their wider organisation, and who demonstrate commercial acumen and effectiveness along the way.
Those wishing to be considered by our judges for the 2018 list MUST complete a submission in order to be in the running. You’ll find our questionnaire online and in downloadable form here.
The CMO50 is open to the top Australia-based marketer within an organisation with responsibility for the vision and strategy of the whole company marketing function.
But while we’re honouring the leader, this is just as much a reflection of you team’s efforts.
Everyone wants to work for and be inspired a true leader. By presenting your marketing chief in the CMO50, you’re showing aspiring marketers across the country what professional marketing excellence really looks likes.
And by presenting you and your team’s achievements, the CMO50 list gives your brand the opportunity to showcase your strong marketing culture and innovative business model.
Questionnaires must be completed and submitted by Friday 3 August 2018. Responses supplied in these questionnaires will be kept confidential amongst our judges.
This year’s list will be revealed at our exclusive CMO50 dinner in Sydney on Thursday 18 October. Those who submit for this year’s list will receive a complimentary invitation to join the cream of Australia's marketing crop at this salubrious event.
So mark the date in your diary and get those entries in now!
Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+:google.com/+CmoAu
In the third and final episode of our 3-part CMO50 video series exploring modern marketing and why it’s become a matter of trust, we’re delighted to be joined by Telstra’s former CMO and now digital services and sales executive, Jeremy Nicholas, and Adobe VP Marketing Asia-Pacific and Japan, Duncan Egan.
Flash back to the classic film, Willy Wonka and the Chocolate Factory. Television-obsessed Mike insists on becoming the first person to be ‘sent by Wonkavision’, dematerialising on one end, pixel by pixel, and materialising in another space. His cinematic dreams are realised thanks to rash decisions as he is shrunken down to fit the digital universe, followed by a trip to the taffy puller to return to normal size.
Why is it there is no shortage of leadership development materials, yet outstanding leadership is so rare? Despite having access to so many leadership principles, tools, systems and processes, why is it so hard to develop and improve as a leader?
As a nation united by sport, brands are beginning to learn money alone won’t talk without aligned values and action. If recent events with major leagues and their players have shown us anything, it’s the next generation of athletes are standing by what they believe in – and they won’t let their values be superseded by money.
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