Pepsi A/NZ gets new marketing director

Marketing director is one of two executive-level appointments announced by the beverages brand this week

Tami Cunningham and Danny Celoni
Tami Cunningham and Danny Celoni

PepsiCo has appointed a new marketing director for Australia and New Zealand, filling a gap left by the departure of Jenni Dill earlier this year.

Tami Cunningham was most recently pacific marketing director at The Wrigley Company, part of the Mars group, for three years. During this time, she was responsible for brand, customer and communications strategy across the gum, mints and confectionery product portfolios. She has also previously worked for Lion across the beers, spirits and wine businesses.

Cunningham replaces Jenni Dill, who left the beverage manufacturer earlier this year to take up the CMO’s spot at McDonalds Australia. This had been vacated by Mark Lollback upon his appointment to CEO of GroupM Australia.

Cunningham takes up the post from 12 September and will be responsible for leading the innovation agenda within PepsiCo A/NZ, and building and strengthening the brand portfolio as marketing leader across the group.

As well as Cunningham, Pepsico has also appointed Danny Celoni as commercial director for Australia. He joins PepsiCo from consulting firm, Real World Marketing, where he was MD of the commercial division working with major FMCG suppliers on commercial strategy, capability and joint business planning. He joins on 7 November.

Both Cunningham and Celoni will also sit on the group’s executive leadership team.

“We are delighted to welcome both Tami and Danny to the executive team, who each bring with them a wealth of experience,” said PepsiCo A/NZ CEO, Robbert Rietbroek.

“Both have strong track records with FMCG brands. With Tami’s expertise in brand and innovation, and Danny’s expertise in joint value creation and business planning, I am confident that they will both be major assets to us, our customers and our partners across ANZ as we continue to build our brands and put the customer at the heart of all we do.”

Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+: google.com/+CmoAu

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Latest Videos

Launch marketing council Episode 5: Retailer and supplier

In our fifth and final episode, we delve into the relationship between retailer and supplier and how it drives and influences launch marketing strategies and success. To do that, we’re joined by Campbell Davies, group general manager of Associated Retailers Limited, and Kristin Viccars, marketing director A/NZ, Apex Tool Group. Also featured are Five by Five Global managing director, Matt Lawton, and CMO’s Nadia Cameron.

More Videos

The best part: optimizing your site for SEO enables you to generate high traffic, and hence free B2B lead generation. This is done throug...

Sergiu Alexei

The top 6 content challenges facing B2B firms

Read more

Nowadays, when everything is being done online, it is good to know that someone is trying to make an improvement. As a company, you are o...

Marcus

10 lessons Telstra has learnt through its T22 transformation

Read more

Check out tiny twig for comfy and soft organic baby clothes.

Morgan mendoza

Binge and The Iconic launch Inactivewear clothing line

Read more

NetSuite started out as a cloud-based provider of Enterprise Resource Planning software or as NetSuite solution provider, which companies...

talalyousaf

NetSuite to acquire Bronto's digital marketing platform for US$200m

Read more

Thanks for sharing this post, its really good information I get through this blog.CDPO Online Exam Training

Infosectrain01

3 ways Booking.com is improving its B2B marketing game

Read more

Blog Posts

Getting privacy right in a first-party data world

With continued advances in marketing technology, data privacy continues to play catchup in terms of regulation, safety and use. The laws that do exist are open to interpretation and potential misuse and that has led to consumer mistrust and increasing calls for a stronger regulatory framework to protect personal information.

Furqan Wasif

Head of biddable media, Tug

​Beyond greenwashing: Why brands need to get their house in order first

Environmental, Social and (Corporate) Governance is a hot topic for brands right now. But before you start thinking about doing good, Craig Flanders says you best sort out the basics.

Craig Flanders

CEO, Spinach

​The value of collaboration: how to keep it together

Through the ages, from the fields to the factories to the office towers and now to our kitchen tables, collaboration has played a pivotal role in how we live and work. Together. We find partners, live as families, socialise in groups and work as teams. Ultimately, we rely on these collaborative structures to survive and thrive.

Rich Curtis

CEO, FutureBrand A/NZ

Sign in