Tully promoted to CMO role for Qantas Group

Former marketing chief for Qantas Loyalty replaces Tim McColl-Jones

Stephanie Tully, Qantas
Stephanie Tully, Qantas

Qantas has promoted its Loyalty CMO, Stephanie Tully, to executive manager of group brand and marketing.

Tully fills the gap left by Thomas McColl-Jones, who resigned from the group brand role in November after just a year with the airline.

Tully has been with Qantas for the past 11 years working across customer experience design and delivery, product strategy and marketing. She has been the CMO for Qantas Loyalty for just over two years.

Tully will now report directly to the airline’s group executive of brand, marketing and corporate affairs, Olivia Wirth.

In an internal statement to staff, Qantas highlighted Tully’s brand commitment and experience across product strategy, marketing and customer experience.

“Her passion for our brand and her ability to lead a high-performing team, together with her deep understanding of our customers, makes Stephanie an ideal fit for this role, which is considered Qantas’ chief marketing role,” the statement read.

The top Loyalty marketing job will now be taken up by Tanya Bulkin, who was formerly head of brand, planning and member marketing and has been with Qantas since 2004. As part of her appointment, Qantas said Bulkin will have a dual reporting line into Loyalty CEO, Lesley Grant, and Tully.

Follow CMO on Twitter: @CMOAustralia, take part in the CMO Australia conversation on LinkedIn: CMO Australia, or join us on Facebook: https://www.facebook.com/CMOAustralia

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.
Show Comments

Blog Posts

5 common mistakes to avoid in scalable customer experience

CX is about future-proofing your business by ensuring that your commercial model is always looped into your customers' needs, perceptions, values, beliefs, motivators, and detractors.

Tom Uhlhorn

Founder and strategy director, Tiny CX

5 cornerstones of a strong digital culture

Creating a strong company culture may sound like a daunting task, but it’s actually pretty straightforward. In fact, company culture is created in exactly the same fashion as a religion or democracy. Behaviours created from the organisation’s inception are reinforced over time by leadership, attracting like-minded people and eventually reaching critical mass to become an accepted ‘truth’.

Anthony Stevens

Founder and CEO, Digital Asset Ventures

Should you rebuild your company’s tech stack in blockchain?

The question I get asked most regularly these days is: ‘Do I need to rebuild my company’s systems on Blockchain?’ And the answer, every time, is ‘No, you’re asking the wrong question’.

Michelle O'Keeffe

CEO, Engaging.io

Greetings to you,We are one of the America, Europe, Asia and Africa Private leading Investment Company that offers soft loan.Do you need ...

Janet Williams

ACCC releases Consumer Data Right draft framework for comment

Read more

I have been suffering hardship from HERPES VIRUSsince 7 years now, and i happen to have 2 kids for myhusband, and now we cannot proceed t...

grace

Audi Australia gets a new CMO

Read more

What is your opinion about chatbots serving your customers? My belief is bots are going to be the future of customer service and fulfilme...

Giridhar Prathap Reddy

NAB taps power of AI chatbots for business customer service

Read more

Thanks for writing about chatbots. Definitely bots have the exciting future when it comes to customer engagement, transactional and conve...

Giridhar Prathap Reddy

Deloitte TMT Predictions: AR and mobile crucial for marketing success in 2018

Read more

Hi there! Thanks for this interesting article! I love to read about new technology and software that makes our lives easier. I'm looking ...

Julia Summer

Wartsila overhauls Web platforms to create ‘seamless’ brand experience across all devices

Read more

Latest Podcast

More podcasts

Sign in