Tully promoted to CMO role for Qantas Group

Former marketing chief for Qantas Loyalty replaces Tim McColl-Jones

Stephanie Tully, Qantas
Stephanie Tully, Qantas

Qantas has promoted its Loyalty CMO, Stephanie Tully, to executive manager of group brand and marketing.

Tully fills the gap left by Thomas McColl-Jones, who resigned from the group brand role in November after just a year with the airline.

Tully has been with Qantas for the past 11 years working across customer experience design and delivery, product strategy and marketing. She has been the CMO for Qantas Loyalty for just over two years.

Tully will now report directly to the airline’s group executive of brand, marketing and corporate affairs, Olivia Wirth.

In an internal statement to staff, Qantas highlighted Tully’s brand commitment and experience across product strategy, marketing and customer experience.

“Her passion for our brand and her ability to lead a high-performing team, together with her deep understanding of our customers, makes Stephanie an ideal fit for this role, which is considered Qantas’ chief marketing role,” the statement read.

The top Loyalty marketing job will now be taken up by Tanya Bulkin, who was formerly head of brand, planning and member marketing and has been with Qantas since 2004. As part of her appointment, Qantas said Bulkin will have a dual reporting line into Loyalty CEO, Lesley Grant, and Tully.

Follow CMO on Twitter: @CMOAustralia, take part in the CMO Australia conversation on LinkedIn: CMO Australia, or join us on Facebook: https://www.facebook.com/CMOAustralia

Join the newsletter!

Or
Error: Please check your email address.
Show Comments

Blog Posts

Social purpose: Oxygen for your brand health vitals

If trust is the new currency, then we’re in deep trouble. Here's why.

Carolyn Butler-Madden

Founder and CEO, Sunday Lunch

Customer experience disruption: Healthcare faces a bitter pill

Over the past decade, disruptors such as Amazon, Apple and Australia’s Atlassian have delivered technology enhanced customer experiences, which for the most part, have improved customers’ lives and delivered unparalleled growth. Can they do the same for healthcare?

Alex Allwood

Principal, All Work Together

How can a brand remain human in a digital world?

Some commentators estimate that by 2020, 85 per cent of buyer-seller interactions will happen online through social media and video*. That’s only two years away, and pertinent for any marketer.

James Kyd

Global head of brand strategy and marketing, Xero

https://bit.ly/2qLgzmR Transform your life a proven digital blueprint

Okitoi Steven

How this banking group tackled a digital marketing transformation

Read more

Its great to hear that companies including JCDecaux, oOh!media, Omnicom and Posterscope Australia have all partnered with Seedooh inorder...

Blue Mushroom Infozone Pvt Ltd

Out of home advertising companies strive for greater metrics and transparency

Read more

Much ado about nothingAnother fluff piece around what it could possibly do rather than what it is doing

gve

How AMP is using AI to create effortless ‘experiences’

Read more

is it true that Consumer expectations are also changing as a result. If we trust someone with our data there is also an expectation that ...

Sunita Madan

Society will decide where digital marketing takes us next: Oracle

Read more

This Blog is Very interesting to read and thank you for sharing the valuable information about Machine Learning. The information you prov...

johny blaze

What machine learning has done for the Virgin Velocity program

Read more

Latest Podcast

More podcasts

Sign in