Joel Milligan

  • Performance manager, Columbus Agency
Joel is a performance manager at Columbus Agency, which is part of the Dentsu Aegis Network in Sydney. He specialises in e-commerce and retail clients and has experience across some of the largest retail brands in Australia. Working closely with performance partners, Joel is on the forefront of the latest technology and trends which has proven to drive results for retailers.

Featured Whitepapers

State of the CMO 2019

CMO’s State of the CMO is an annual industry research initiative aimed at understanding how ...

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Blog Posts

How service heterogeneity is impacting engagement

Marketers have long known the importance of standardising products to assure quality and consistency. For services, however, standardisation is much more complex.

Dr Chris Baumann

Associate professor, Macquarie University

Kindness matters in business: why the nice guys finish first

A recent 1000-page Royal Commission report on misconduct in Australia’s financial sector revealed hair-raising stories of excessive commissions, rampant mis-selling and charges levied on the dead. So how do you stop a bank from misleading its customers?

Nick Liddell

Director of Consulting, The Clearing

Myer vs. David Jones: Do cyborgs win?

As two of Australia’s stalwart brands in Myer and David Jones continue their respective journeys through troubled waters, it heralds yet another sign of the shifting business environment and shift towards an experience economy.

Tom Uhlhorn

Founder and strategy director, Tiny CX

I was in need of an urgent loan for my business and to settle a debt i owed a business partner in Europe, i tried to apply for a loan but...

Nikita Nikki

CMO interview: Data-driven marketing at a home loan provider

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I was in need of an urgent loan for my business and to settle a debt i owed a business partner in Europe, i tried to apply for a loan but...

Nikita Nikki

What this creative director really thinks of CMO tenure and digital change

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Back in 1968 Holden began an appeal to customers who have an interest in competition. It did this with the introduction of the HK GTS 32...

Ben Tate

Marketing professor: For Holden, brand nostalgia ain’t what it used to be

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Yes Machinery

Image intelligence:10 must-see infographics for marketers

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digitech Classes

Lumen CMO strives to make the brand synonymous with anti-ageism

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