IAG supports The Marketing Academy's new Alumni Program
The Marketing Academy (TMA) has launched an Alumni Program, with insurance giant, IAG, as its founding partner.
The Marketing Academy Alumni is made up of 90 hand-picked leaders who have graduated from the Academy’s Scholarship Program.
The alumni council has been convened to represent alumni and provide support for members. The council aims to ensure Marketing Academy alumni and scholars continue to assist one another, and have access to ongoing learning, mentoring and coaching.
IAG will be providing The Marketing Academy with funding, resources and mentoring support for the Alumni Program.
“The Marketing Academy provides Australia’s best and brightest marketing and media talent with world class mentoring, coaching and learning opportunities,” said Brent Smart, IAG’s CMO.
“We’re proud to play a part in enabling the Marketing Academy to support the long-term development and growth of its graduates through the new Alumni Program.”
This year’s cohort was chosen following a three-stage selection process which involved more than 300 nominations, 100 pitches and 60 face-to-face interviews. Marketing Academy founder, Sherilyn Shackell, said the quality of talent on offer in this country was “remarkable”.
Founded in the UK in 2010, The Marketing Academy is a non-profit and voluntary organisation that develops leadership capability in marketers from the marketing, media, advertising and communications industries through mentoring, coaching and experiential learning.
The Marketing Academy Australia opened its locally doors in 2014 and is sponsored by Commonwealth Bank, Google, NewsCorp Australia, Microsoft and PwC. The Marketing Academy programmes are selective and provided free of charge.
The Marketing Academy is a not-for-profit organisation and relies on the industry to support its endeavour to turn the marketing talent of today into the leaders of tomorrow.
Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+:google.com/+CmoAu
Our latest CMO 2022 readiness episode on the great resignation and staff motivation and leadership is now live!
Many marketing leaders are scrambling to give their people more flexible work. And they need to: PWC’s Future of Work report showed 90 per cent of staff want some form of hybrid or remote workplace.
Your success as a senior marketing professional has much in common with your success as a leader. Both marketing, and leadership activities, depend on building trust, encouraging action, and reliably fulfilling promises that have been made.
Between further interest rate rises, inflation, empty shelves, extortionate lettuce prices, supply chain issues and the barely believable events in Eastern Europe, the past six months there’s been a cacophony of environmental factors.
Invest and earn with Coinbloc .us. Guaranteed Weekly ROI, early signals, fast withdrawals among others. I recommend Coinbloc .us as on...
Hans Jensen
Explainer: What marketers need to know about cryptocurrency
Investment decisions are a big deal, so why not get some guidance? You can day-trade cryptos, BUY and HOLD and evaluate the assets with f...
Dave Sigurd
Gartner: Digital isn't enough of a superpower for CMOs anymore
I normally don’t feel comfortable investing online but because the company I worked for downsized due to the pandemic and I was one of th...
Dave Sigurd
CMO's top 8 martech stories for the week - 9 June 2022
Investment decisions are a big deal, so why not get some guidance? You can day-trade cryptos, BUY and HOLD and evaluate the assets with f...
Dave Sigurd
Creating a marketplace for wellness
A solution for an retail industry data extraction. https://e-scraper.com/usefu...
"e-Scraper" Data Extracting
Catchoftheday launches fee-based online shopping club