Cleanfox is looking to clean out your inbox in the name of waste management
A new app is calling on people to delete unwanted newsletters and emails while simultaneously helping to save to the planet.
Paris-based Cleanfox is a free app that allows users to delete and unsubscribe from unwanted emails in order to reduce their carbon footprint.
Developed by FoxIntelligence, a firm which computes anonymised data found in mailboxes, Cleanfox is a Tech For Good app that aims to reduce the amount of electricity caused by the generation and storage of spam and unwanted emails.
According to the service, an email is on average responsible for the emission of 10 grams of Co2 per year, and if the Internet were a country, it would be the sixth biggest electricity consumer in the world.
According to Cleanfox, it has 1.5 million users worldwide, has deleted 700 million emails, and avoided the emission of more than 7,000 tons of Co2, which is the equivalent of 1.4 million trees saved so far.
Cleanfox currently supports almost all major email providers and can be downloaded in iPhone and android formats.
Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, join us on Facebook: https://www.facebook.com/CMOAustralia, or check us out on Google+:google.com/+CmoAu
As we enter 2020, the new decade spells infinite possibility in digital and design. Yet ironically, the biggest trend we’re facing has nothing to do to with innovative technology. It is something much more ‘down to earth’: The state of our planet. Or more specifically: Climate change.
Let’s face it, transformation is messy. Every business is different, with a set of specific challenges based on a mixture of external (the market, competitors, regulation) and internal factors (technology, people and process investments over time).
Human Centred Design (HCD) has come a long way in the last decade with many forward-thinking organisations now asking for HCD teams on their projects. It’s increasingly seen as essential to unlocking innovation, driving superior customer experiences and reducing delivery risk.
In this bonus last episode of this new podcast series, BrandHook MD, Pip Stocks, talks with former ANZ group general manager of marketing, Louise Eyres, talks about the importance of thinking like a customer and using intuition to solve customer painpoints.
I think some of these ideas are great. These tips will help me to improve my system. Thanks!
Henry Reid
9 Ways to Improve Your Company's CRM System
It's a useful info for small businesses owners. We can't live without mobile apps. They are so helpful! It's hard to deny that.
Mae Davis
7 ways small businesses can benefit from mobile apps
Hi Jennifer,Fascinating read about design-led companies!If you would like to learn more, our Design Thinking and Innovation programme mig...
Andrea Foster
How to spot a ‘design-led’ versus ‘design-fed’ company
ABC web-site not easy to use/navigate. Even getting this far in sign-on to ABC My Space was problematic - it was asking for my password,...
Vee.
How the ABC used an online community to help build a movement
Thank you for your feedback, Astha! Always appreciated.
Vanessa Skye Mitchell
5 things marketers should know about data privacy in 2020