Switching the emphasis from missing Australians to the families affected by their disappearance has taken centre stage in the latest campaign effort from the Missing Persons Advocacy network (MPAN).

​Getting some pork on your fork just got a bit easier thanks to a new ready-to-eat roast pork offering from Riverina-based producer, Riverview Farms. The Riverview Farms Pork Roast with Crackle product is sold cooked, hot and ready to eat, much like the hot chickens many consumers buy each week. And it’s all part of a highly organised approach to brand marketing for the food brand.

Australian fintech unicorn and credit card disrupter, Zip, has launched its first integrated brand campaign using the tagline ‘Nothing comes between me and my …’.

Magnify, impact and storytelling – these three words sum up the method behind the creative ‘madness’ of Citroen’s global chief marketing officer, Arnaud Belloni’s marketing strategy.

An elevation of 7-Eleven’s environmental credentials and growing coffee sales are just a few highlight results from the convenience store network’s ongoing efforts to deal with a growing need for sustainable coffee cup recycling.

Helping dispel confusion around what the 5G network delivers to consumers is the motivation behind Optus’ first 5G network campaign.

​Differentiating Fitness First in what is a highly competitive and personal space cannot be easy, and yet Fitness First makes it looks so as it powers towards one-to-one, personalised customer experience (CX).

​Domain is using digital marketing to give cricket fans the chance to explore some of Australia’s iconic sporting stadiums from their phone.

Tourism Australia has today launched its new Australian tourism campaign globally, built on the theme ‘Come Live our Philausophy’ and inviting the world to experience first-hand the uniquely Australian way of life.

Think Aquila and you think of high-end, Italian leather, hand-made shoes. But that's not all Aquila offers. So the business has set about a rebrand to change those consumer perceptions.

Fast food providers, KFC and Hungry Jacks, dominated the brand work winning awards at ADMA’s first combined AC&E and AMY Awards night in Sydney last night.

Puma and M&C Saatchi have joined forces on an artificial intelligence (AI) athlete using machine learning to assess people’s movements.

Facial recognition technology is being used in a new out-of-home (OOH) campaign to read facial expressions.

The NBL’s Sydney Kings has partnered with Dentsu to help execute and strategically position the Club to drive ticket sales, membership and core revenue targets, and committed to one of the largest advertising campaigns by a sporting team in Australia.

Big4 and oOh!media have partnered up on a first-of-its-kind pilot uniting the holiday park operator’s first-party data with a fresh way of harnessing out-of-home media.

Targeting audiences by category and buyer insights is becoming a reality across oOh! Media’s out-of-home network from this month after the media company announced its new data-driven planning and delivery tool.

​The Retail Food Group (RFG) is continuing the rollout of a raft of new product marketing initiatives for its Michel’s, Brumby’s and Gloria Jean’s network amid poor financial results.

Mining giant, Rio Tinto, has teamed up with Marcel Sydney on a campaign harnessing augmented reality (AR) in order to raise money for the Royal Flying Doctor service.

Libra has brought its new #bloodnormal campaign to Australia, aiming to address the stigma around periods in mainstream culture.

BIG4 Holidays Parks has joined forces with popular kids entertainers, The Wiggles, to release a new branded tune, with proceeds going to the leisure park's charity partner, Make-a-Wish Australia.

The managing director of Wotif says the travel booking site's latest campaign effort aims to be bold, meaningful and personal. And it's focusing on digital channels over TV to achieve it. ​