​Amazon is hoping for record Prime Day sales and sign-ups to Prime memberships in Australia, even after its website crashed at the beginning of the event.

The need to expand internationally, while still remaining competitive locally and serving its customers better, has seen Seafolly integrate new ecommerce technology into its brands, with more to come.

Amazon’s launch in Australia has significantly boosted online shopping behaviour across the wider local retail landscape, generating more sales across a wider array of local ecommerce and brand websites. But not everyone is benefitting and those in the mid-share, mid-market space stand to lose the most from the US giant’s arrival on our shore long term.

In an effort to complete with Oracle, SAP, and Salesforce, Adobe has entered into an agreement to acquire Magento Commerce, thereby adding digital commerce capabilities to the Adobe Experience Cloud.

Online surf and skate fashion retailer, SurfStitch, is eyeing artificial intelligence (AI) as it continues to ramp up the consumer shopping experience and take advantage of its newly adopted commerce cloud platform.

With 80 per cent of Australians spend more time on the Internet than they do watching television, CMOs must look beyond traditional channels and harness online if they are not to be left behind by an increasingly connected and digitalised consumer.

The whitegoods and appliance retail market is a fiercely competitive marketplace and ripe for digital disruption. Which is why The Good Guys decided to up its ecommerce game in order to give its customer experience a significant boost, The Good Guys’ GM of digital commerce, Bevan Morris, says.

Many business owners are familiar with seasonally-driven demand. But for Emma Garland, peak seasons lasts only three months of the year, and there is never any guarantee it will ever come again.

Knowing your customers is important for any retail business. But knowing what your competitors are up is also critical, especially when it comes to pricing.

​Mid market online retailers are struggling with time constraints and the pressure to deliver a holistic view of customers via integrated commerce marketing automation technologies, according to a global Bronto Software executive.

​Global doughnut chain, Krispy Kreme, has a massive focus on digital, tallying a digital spend of 75 per cent, up from 50 per cent the previous year, and 20-30 per cent the year before - an aggressive move that aims to give customers a seamless experience and push the boundaries of innovation.

Mobile shopping is increasingly popular in Australia, yet many retailers still do not deliver great mobile shopping experiences, a new report claims.

Companies and brands are quickly embracing VR as a viable concept to captivate customers and take their experiences to the next level.

Conversations have always been at the heart of customer service and brand engagement. But the proliferation of digital technology, mobile devices and now messaging apps have brought a new age of direct commerce to life, making it possible for brands to engage in more personalised dialogues with customers anywhere and anytime.

Salesforce.com is moving beyond CRM and into e-commerce with the acquisition of cloud service provider Demandware.

In recent years, Woolworths has transformed its online capabilities to better meet the rising trend in businesses purchasing groceries.

IBM's Watson has been pushing ever further into the business world in recent months, and now it's helping online merchants analyse performance and make better merchandising decisions.

When ecommerce burst across the Internet in the late 1990s, it was natural to see it as something new and different. Traditional retailers regarded pure-play online competitors as alien invaders, and those who set up a clicks-and-mortar model often did so using separate divisions with unique tools and processes.

Australia Post could invest $100 million in the next few years in emerging local ecommerce businesses as part of efforts to drive innovation in digital services for its customers.

​Australian ecommerce platform player, Bigcommerce, has joined forces with Twitter on its ‘Buy Now’ button as the social platform sets its sights on allowing brands to promote and directly sell products across its network.

AdRoll announced an integration with cloud-based commerce platform Shopify to provide e-commerce merchants the ability to retarget customers across devices within the Shopify platform.