CMO50

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Resources

The CMO50 series: Lisa Ronson, Tourism Australia

In this special 2-part series produced exclusively for Adobe, we profile CMO50 2016 and 2017 recipient, Lisa Ronson from Tourism Australia, to find out what makes her tick and how digital, technology and industry partners are a vital ingredient to success.

Adobe and the CMO50

Adobe's transformation leader, along with some of the CMO50 2016 contenders, discuss innovation and the balance between creativity and commercial smarts