• Advanced Analytics; Why You Need To Jump In Now

    Many marketers hear “advanced data analytics” and recoil. For many, data analytics is still perceived as a complex technology solution best left to the IT team (if attempted at all), rather than something that marketing executives need to properly understand.

  • Five challenges big data must overcome in 2014

    Australia might be at the end of the mining boom, but it’s just kicking off the data mining boom. Big data is going to be a truly hot topic in 2014, with IDC predicting that spend on big data technologies worldwide will grow by 30 per cent over the next year.

Tristan Sternson

  • Managing director and founder, InfoReady
Tristan Sternson is the managing director and founder of information management (IM) consulting firm, InfoReady. He has architected and led many large, complex, and leading edge IM and BI programs in Asia-Pacific and Europe. Tristan is also a pioneer of new technologies and approaches to IM, and is a regular panellist and presenter at many industry events, and contributed to various publications. Prior to InfoReady he was the local data management and architecture lead for Accenture.
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