Leadership
Marketing professional pay cheques are on the rise, with more than eight in 10 employers expecting to increase salaries in their next review.
Digital Marketing
Demand for marketing professionals has increased by 33 per cent over the last 15 months, the highest percentage of any professional vertical, the latest Hays Salary Guide reports.
Leadership
CRM and loyalty management, content and creative and digital marketing expertise have topped the list of skills in demand across the marketing and digital category, according to Hays’ latest report.
Leadership
Australia's massive talent gap will continue to plague marketing in 2020, with a growing mismatch between jobseekers’ skills and those needed to employers, according to the Hays Job Report.
Leadership
The need to move toward matrix, cross-functional, or hybrid structures to better enable collaboration and a customer-focused approach is driving 54 per cent of Australian employers to restructure their department or organisation.
Digital Marketing
Hybrid marketers boasting of both generalist and specialist skills, marketing automation managers and content specialists are among the hottest jobs in Australia’s marketing sphere right now, a new report claims.
Digital Marketing
Marketing is evolving at such a rapid rate the skills gap between marketers and what the role now needs is continuing to expand, according to the latest Hays Jobs Report.
Digital Marketing
Marketing leaders are seeking to bring more content managers and writers in-house with an understanding of user experience in online, while bumping up temporary and contract staff to assist with digital projects, a new report claims.
Leadership
Technical roles in marketing are on the rise and more candidates are emerging with a combination of traditional and technology skills, according to the latest Hays quarterly report.
As our customers exhibit growing desire to be recognised for their preferences and passion points, ...
In the third and final episode of our 3-part CMO50 video series exploring modern marketing and why it’s become a matter of trust, we’re delighted to be joined by Telstra’s former CMO and now digital services and sales executive, Jeremy Nicholas, and Adobe VP Marketing Asia-Pacific and Japan, Duncan Egan.
Flash back to the classic film, Willy Wonka and the Chocolate Factory. Television-obsessed Mike insists on becoming the first person to be ‘sent by Wonkavision’, dematerialising on one end, pixel by pixel, and materialising in another space. His cinematic dreams are realised thanks to rash decisions as he is shrunken down to fit the digital universe, followed by a trip to the taffy puller to return to normal size.
Why is it there is no shortage of leadership development materials, yet outstanding leadership is so rare? Despite having access to so many leadership principles, tools, systems and processes, why is it so hard to develop and improve as a leader?
As a nation united by sport, brands are beginning to learn money alone won’t talk without aligned values and action. If recent events with major leagues and their players have shown us anything, it’s the next generation of athletes are standing by what they believe in – and they won’t let their values be superseded by money.
