In Episode 3 of this new podcast series, BrandHook MD, Pip Stocks, talks with Jee Moon about what helps foster consumer curiosity around your brand.
Currently the vice-president of marketing for Luxottica brands, OPSM and Laubman and Pank, leading optical retailers in A/NZ, Jee's career spans multiple sectors and geographies. She has worked across Consumer Technology, Telecommunications, Banking and Retail on brands like Canon, Dell, Vodafone and Westpac in the US, Europe, UK and Australia.
A self-professed ‘one-trick-pony’, Jee's specialisation is in leading brands through transformations. Brands needing a revitalisation of their strategy and positioning have called upon her to architect the change and champion it through the culture and customer experience.
Distributed through CMO from IDG, this 11-part podcast series by BrandHook explores customer intimacy, what makes a great customer experience and which brands Australian leaders think are doing it well. It does this by asking leading brand makers 7 key questions about what makes excellent CX tick.
CMO’s State of the CMO is an annual industry research initiative aimed at gauging how ...
Now in its sixth year, <i>CMO</i>’s State of the CMO is an annual industry research ...
CMO’s State of CX leadership survey is a new annual research initiative gauging the state ...
Our latest CMO 2022 readiness episode on the great resignation and staff motivation and leadership is now live!
Many marketing leaders are scrambling to give their people more flexible work. And they need to: PWC’s Future of Work report showed 90 per cent of staff want some form of hybrid or remote workplace.
Your success as a senior marketing professional has much in common with your success as a leader. Both marketing, and leadership activities, depend on building trust, encouraging action, and reliably fulfilling promises that have been made.
Between further interest rate rises, inflation, empty shelves, extortionate lettuce prices, supply chain issues and the barely believable events in Eastern Europe, the past six months there’s been a cacophony of environmental factors.
Invest and earn with Coinbloc .us. Guaranteed Weekly ROI, early signals, fast withdrawals among others. I recommend Coinbloc .us as on...
Hans Jensen
Explainer: What marketers need to know about cryptocurrency
Investment decisions are a big deal, so why not get some guidance? You can day-trade cryptos, BUY and HOLD and evaluate the assets with f...
Dave Sigurd
Gartner: Digital isn't enough of a superpower for CMOs anymore
I normally don’t feel comfortable investing online but because the company I worked for downsized due to the pandemic and I was one of th...
Dave Sigurd
CMO's top 8 martech stories for the week - 9 June 2022
Investment decisions are a big deal, so why not get some guidance? You can day-trade cryptos, BUY and HOLD and evaluate the assets with f...
Dave Sigurd
Creating a marketplace for wellness
A solution for an retail industry data extraction. https://e-scraper.com/usefu...
"e-Scraper" Data Extracting
Catchoftheday launches fee-based online shopping club