Think you're one of Australia's most innovative and effective marketing leaders? Get your submission completed now!
The CMO team is delighted to announce nominations for the 2019 edition of the CMO50, Australia’s list of most innovative and effective marketers, are now open!
The CMO50 annual list is aimed at recognising Australia’s 50 most innovative Chief Marketing Officers driving business impact within their organisation. This year’s list is once again brought to you by our exclusive sponsor, Adobe.
Now in its fifth year, the CMO50 recognises those leading the marketing function who are demonstrating innovative, strategic thinking, driving business change and commercial success, showcasing modern marketing leadership, and enabling greater collaboration and better customer engagement as a result. And the list has become a benchmark of excellence for Australia’s marketing leadership community, reflecting a prestigious group of individuals and their marketing teams.
The CMO50 is open to the top Australia-based marketer within an organisation with responsibility for the vision and strategy of the whole company marketing function. These marketers can have a local, regional or global remit, but must be based in Australia and have ownership of the CMO function within their organisation.
Nominees must also be currently in a role at time of judging in order to be eligible.
Those wishing to be considered for our list MUST complete the CMO50 questionnaire .
Completed questionnaires should then be sent to CMO publisher and editor, Nadia Cameron: nadia_cameron@idg.com.au
Nominations are due in no later than Monday 5 August 2019.
This CMO50 is not about a specific campaign, or activity. Instead, the ambition is to showcase true marketing leadership prowess through:
To ensure our CMO50 is as comprehensive and commendable as possible, we compiled a strong industry judging panel to determine the final 50 list. This year’s judges include:
Nominations are due to be submitted by no later than Monday 5 August 2019.
Final selections are confirmed by our judging panel and are not open to further discussion or negotiation. All scores will be kept confidential.
The 2019 CMO50 will be revealed at our prestigious CMO50 dinner in Sydney on 17 October 2019. They’ll also be announced in our special edition CMO print magazine, as well as via our dedicated portal: www.cmo.com.au/cmo50.
Our invite-only CMO50 dinner has quickly become one of the most salubrious and important events on the CMO calendar, attended by the cream of Australia’s CMO crop. Those nominating will automatically receive an invitation to join their leadership peers at this event.
So get cracking on those submissions and ensure your place!
In the third and final episode of our 3-part CMO50 video series exploring modern marketing and why it’s become a matter of trust, we’re delighted to be joined by Telstra’s former CMO and now digital services and sales executive, Jeremy Nicholas, and Adobe VP Marketing Asia-Pacific and Japan, Duncan Egan.
Flash back to the classic film, Willy Wonka and the Chocolate Factory. Television-obsessed Mike insists on becoming the first person to be ‘sent by Wonkavision’, dematerialising on one end, pixel by pixel, and materialising in another space. His cinematic dreams are realised thanks to rash decisions as he is shrunken down to fit the digital universe, followed by a trip to the taffy puller to return to normal size.
Why is it there is no shortage of leadership development materials, yet outstanding leadership is so rare? Despite having access to so many leadership principles, tools, systems and processes, why is it so hard to develop and improve as a leader?
As a nation united by sport, brands are beginning to learn money alone won’t talk without aligned values and action. If recent events with major leagues and their players have shown us anything, it’s the next generation of athletes are standing by what they believe in – and they won’t let their values be superseded by money.
