Marketing Careers

Leadership

REA Group appoints first CMO

REA Group has recruited its first chief marketing officer, appointing former NBN Co marketer, Kieran Cooney, as part of efforts to extend the brand’s reach.

Leadership

Marketing Academy reveals 2017 recruits

Marketers, strategists and heads of product from as broad a range of businesses as DDB Group and MediaCom to Fonterra, IAG, Carnival Australia and Google are among the 30 new recruits to this year’s Marketing Academy program.

Leadership

Guzman y Gomez appoints new marketing chief

Mexican fast food chain, Guzman y Gomez, has poached Vittoria Food and Beverage’s general manager of digital and marketing and entrepreneur, Lara Thom as its new marketing chief.

Leadership

Our most-read CMO profiles of 2016

​CMO’s ongoing series of marketing leadership profiles has been a key part of our editorial offering this year. Singularly, they present some great insights into different industry sectors and approaches; yet combined, these profiles highlight both the diversity of talent locally and globally, as well as the similar challenges faced by CMOs as marketing undergoes its biggest transformation ever. Here, we round-up our top 10 CMO profiles for 2016.

Leadership

Bupa, SocietyOne appoint new CMOs

Two new executive-level CMOs have joined Australia’s marketing leadership ranks this week following appointments at Bupa and SocietyOne.

Leadership

Virgin Velocity program gets its first CMO

Virgin’s Frequent Flyer program division has appointed Former American Express VP of consumer acquisition and product development as its new chief marketing officer.

Leadership

Guzman y Gomez CMO departs

Guzman y Gomez CMO, Anna Jones, has parted company with the fast food chain after just 15 months in the role.

Supporting Association

Blog Posts

Disruption Down Under – What’s Amazon’s real competitive advantage?

Savvy shoppers wait in anticipation, while Australian retailers are gearing up for the onslaught. Amazon’s arrival is imminent.

Change across the board: Why boards need to digitally evolve

Traditionally the non-executive board of a company acts in an advisory capacity - attending monthly board meetings to offer overarching advice and guidance typically focusing on:

Jodie Sangster

CEO, ADMA

The most desirable customers you’ve overlooked

“What will really move the needle?” This is a question that keeps leaders awake at night. And at the intersection of some of their top priorities – finding pockets of growth, redefining the customer experience, and making an emotional impact – lies a latent market: Their diverse customers.

Really inspiring !

Goldenboy Media

Jaywing sets sights on Australian growth with digital and data-driven agency model

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Being aware of regulations or guidlines is just the start. As our CEO Emma Lo Russo stated exactly two weeks ago at an event we supported...

Alan Smith

​Are the Wild West days of influencer collaboration over?

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Rebranding is always nice solution to get better organisation. Businessman may apply certain special services (for example, https://www.l...

David Hill

CMO interview: Spearheading the global rebranding of OFX

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Thank you so much for sharing this article.Top Digital Marketing company in Bangalore

Way To DM

Predictions: 17 digital marketing trends for 2017

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Thanks for the great article Jodie, agree many boards and senior execs are operating in outdated modes, just as we need some reverse soci...

sharyn

Change across the board: Why boards need to digitally evolve - Data-driven marketing - CMO Australia

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