A conference focused on leading and
sustaining the modern marketing function
Wednesday 4 July | ICC Sydney
A conference focused on leading and
Agenda
- Strategic Performance
- Commercial Acumen
- Adaptability
- Innovative Thinking
- Collaboration
- People
| 7.30am - 8.30am |
Breakfast (limited seats, registration required): Learning from the CMO50 |
|
| 8.50am - 8.55am |
Welcome |
|
| 8.55am - 9.30am |
How to Innovate with the speed and nimbleness of a startup Daniela Simpson, Director of Marketing, Nestle USA | |
| 9.30am - 9.40am |
Driving end-to-end customer engagement Download Jennifer Arnold, VP of Marketing, Asia Pacific Japan & Greater China, SAP Customer Experience |
|
| 9.40am - 10.10am |
Marketing's role in customer transformation Andrew Hicks, Director of Marketing, Woolworths Group |
|
| 10.10am - 10.45am |
CMO panel: Why CMOs are switching to startups Nicole McInnes, CMO, OVO |
|
| 10.45am - 11.10am |
Morning tea |
|
| 11.10am - 11.20am |
#engagesmarter: The Role of AI in improving CX Download |
|
| 11.20am - 1pm |
Executive Networking roundtables |
|
| 1pm - 2pm |
Lunch and networking |
|
| Concurrent conference tracks: Customer / Culture | ||
| 2pm - 2.40pm |
Paul Hawkins, Crazy Might Work |
Paul Mitchell, principal, The Human Enterprise |
| 2.40pm - 3.20pm |
Mohit Bhargava, GM sales and marketing, Village Cinemas Stuart Tucker, chief customer officer, Hipages Guy Munro, global business director, VERSA |
Johanna Lowe, director of marketing, University of Sydney Chris Taylor, GM of marketing, media and communications, National Heart Foundation Andrea Martens, chief brand officer, Jurlique |
| 3.20pm - 3.50pm |
Afternoon tea |
|
| 3.50pm - 4.25pm |
Dr Jennifer Whelan, founder/director, Synapse |
|
| 4.25pm - 5pm |
Jack Skeels, founder, AgencyAgile (US) |
|
| 5pm - 5.10pm |
Closing remarks
Nadia Cameron, CMO publisher and editor |
|
| 5.10pm - 6.15pm |
Networking drinks |
|
