CFO World

Domino's appoints new local CMO

Latest recruit to cover marketing strategy for Australia and New Zealand

Domino’s has brought on a new local chief marketing officer to support activities across the Australian and New Zealand markets.

Melody Livingston joined the ASX-listed pizza maker in June as CMO for A/NZ, reporting into group CMO, Allan Collins. She takes over from Todd Reilly, who has switched to CMO for Domino’s Pizza in Japan.

In a statement, a company spokesperson confirmed the changes and said Livingston will support marketing strategy and execution at a local level. Collins, meanwhile, continues to oversee the group’s marketing efforts across seven markets: Australia, New Zealand, Belgium, France, The Netherlands, Japan and Germany. He’s been with the group since 2007.

Livingstone was most recently the head of marketing at YouFoodz for just shy of 18 months, Prior to this, she worked as a marketing manager for Retail First developing and driving brand and marketing strategies across the Brisbane-based shopping centre portfolio.

Reilly has been an employee of Domino’s for 16 years, starting his career as a driver and shift runner before completing a degree in marketing and moving into the corporate team. Since then, he’s held a number of roles with increased levels of responsibility, including national promotions manager locally, and the local CMO role since 2016.

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