CMO Momentum 2018

A conference focused on leading and
sustaining the modern marketing function

Wednesday 4 July | ICC Sydney

Agenda

  • Strategic Performance
  • Commercial Acumen
  • Adaptability
  • Innovative Thinking
  • Collaboration
  • People
7.30am - 8.30am

Breakfast (limited seats, registration required): Learning from the CMO50

8.50am - 8.55am

Welcome
Nadia Cameron, CMO publisher and editor

8.55am - 9.30am

International CMO keynote

Daniela Simpson, Director of Marketing, Nestle USA

9.30am - 9.40am

SAP Customer Experience Presentation

Jennifer Arnold, VP of Marketing, Asia Pacific Japan & Greater China, SAP Customer Experience 

9.40am - 10.10am

Australian business case study

Andrew Hicks, Director of Marketing, Woolworths Group

10.10am - 10.45am

CMO panel: Why CMOs are switching to startups
Rebecca James, CMO, Prospa
Craig Davis, CMO, Sendle
Ben Eatwell, CMO, Weploy

Nicole McInnes, CMO, OVO

10.45am - 11.10am

Morning tea

11.10am - 11.20am

Quick takes

11.20am - 1pm

Executive Networking roundtables

1pm - 2pm

Lunch and networking

Concurrent conference tracks: Customer / Culture
2pm - 3.30pm
Customer keynote: Co-creating with customers
Paul Hawkins, Crazy Might Work
Culture keynote: Creating cultures that deliver
Paul Mitchell, principal, The Human Enterprise
2.30pm - 3pm
Panel
Panel: Building the modern marketing function
Johanna Lowe, acting director of marketing, University of Sydney
Chris Taylor, GM of marketing, media and communications, National Heart Foundation
Andrea Martens, chief brand officer, Jurlique
3pm - 3.30pm
Case study
Case study
3.30pm - 4pm

Afternoon tea

4.00pm - 4.30pm
Beyond Bias: Leading in an Age of Inclusion
Dr Jennifer Whelan, founder/director, Synapse
4.30pm - 4.40pm Quick takes
4.40pm - 5.10pm
International locknote: What it takes to make marketing agile
Jack Skeels, founder, AgencyAgile (US)
5.10pm - 5.15pm Closing remarks
Nadia Cameron, CMO publisher and editor
5.15pm - 6.15pm

Networking drinks

Sydney

Date/Time

4th Jul 2018 12:03 p.m. - 12:03 p.m.

Venue

International Convention Centre Sydney 14 Darling Drive Sydney NSW Australia
Register Now

Sponsored by

  • SAP Customer Experience
  • Bold360
  • SAP Customer Experience
  • Adobe
  • Adobe

Who Should Attend

  • CIOs, Director of Enterprise Security
  • CTOs , VPs
  • 2ICT, IT Managers
  • IT Security Managers
  • Network Managers