CMO Momentum 2018

A conference focused on leading and
sustaining the modern marketing function

Wednesday 4 July | ICC Sydney

Agenda

  • Strategic Performance
  • Commercial Acumen
  • Adaptability
  • Innovative Thinking
  • Collaboration
  • People
7.30am - 8.30am

Breakfast (limited seats, registration required): Learning from the CMO50

8.50am - 8.55am

Welcome
Nadia Cameron, CMO publisher and editor

8.55am - 9.30am

How to Innovate with the speed and nimbleness of a startup  

Daniela Simpson, Director of Marketing, Nestle USA

9.30am - 9.40am

Driving end-to-end customer engagement   Download

Jennifer Arnold, VP of Marketing, Asia Pacific Japan & Greater China, SAP Customer Experience 

9.40am - 10.10am

Marketing's role in customer transformation

Andrew Hicks, Director of Marketing, Woolworths Group

10.10am - 10.45am

CMO panel: Why CMOs are switching to startups
Craig Davis, CMO, Sendle
Ben Eatwell, CMO, Weploy

Nicole McInnes, CMO, OVO

10.45am - 11.10am

Morning tea

11.10am - 11.20am

#engagesmarter: The Role of AI in improving CX   Download
Lindsay Brown, VP APAC and Japan, Bold360 

11.20am - 1pm

Executive Networking roundtables

1pm - 2pm

Lunch and networking

Concurrent conference tracks: Customer / Culture
2pm - 2.40pm
Customer keynote: Co-creating with customers
Paul Hawkins, Crazy Might Work
Culture keynote: Creating cultures that deliver
Paul Mitchell, principal, The Human Enterprise
2.40pm - 3.20pm
Panel: The potential and pitfalls of voice
Mohit Bhargava, GM sales and marketing, Village Cinemas
Stuart Tucker, chief customer officer, Hipages
Guy Munro, global business director, VERSA
Panel: Building the modern marketing function
Johanna Lowe, director of marketing, University of Sydney
Chris Taylor, GM of marketing, media and communications, National Heart Foundation
Andrea Martens, chief brand officer, Jurlique
3.20pm - 3.50pm

Afternoon tea

3.50pm - 4.25pm
Beyond Bias: Leading in an Age of Inclusion   Download
Dr Jennifer Whelan, founder/director, Synapse
4.25pm - 5pm
International locknote: What it takes to make marketing agile    Download
Jack Skeels, founder, AgencyAgile (US)
5pm - 5.10pm Closing remarks
Nadia Cameron, CMO publisher and editor
5.10pm - 6.15pm

Networking drinks

Sydney

Date/Time

4th Jul 2018 12:03 p.m. - 12:03 p.m.

Venue

International Convention Centre Sydney 14 Darling Drive Sydney NSW Australia

Sponsored by

  • SAP Customer Experience
  • Bold360
  • SAP Customer Experience
  • Adobe
  • InTech
  • Adobe

Who Should Attend

  • CIOs, Director of Enterprise Security
  • CTOs , VPs
  • 2ICT, IT Managers
  • IT Security Managers
  • Network Managers