CMO

Infographic: Kiwi tech firms spend on sales and marketing

The Market Measures 2013 report says that early growth companies are leading the charge by investing 40.7% into sales and marketing.

The 2013 Market Measures report finds that Kiwi hi-tech companies are spending, on average, almost 30% of their turnover on sales and marketing.

Early growth companies are leading the charge by investing 40.7% into sales and marketing.

The infographic below gives an idea of the spend allocated by Kiwi tech companies to sales and marketing.

NZ tech sales and marketing spend

Check out more and download the report from here.