CIO CMO Transformation

  • Mark Teperson

    Director of Multichannel, RCG Corporation Ltd

    Mark is the Director of Multichannel for RCG Corp Ltd, a publicly listed investment holding company which owns and operates a large number of footwear and apparel businesses in the performance and active lifestyle sectors.

    Mark started his career in footwear at The Athlete’s Foot while completing his Bachelors of Commerce at Macquarie university. Mark was the General Manager of Shoes & Sox a kids shoe fitting specialist, before co-founding The Shoe Superstore Group as Managing Director in 2005.

    Mark sold his business to RCG corporation in 2009 where he has fulfilled several roles including acting head of Marketing for The Athlete’s Foot. In addition to his role as Director of Multichannel for RCG, he is also a member of The Athlete’s Foot senior leadership team & Franchise Advisory Council.

    Mark holds a Masters of Management & MBA from MGSM and regularly volunteers his time in not for profit organisations.

  • Dave Rumsey

    CIO, Tourism Australia

    As Chief Information Officer at Tourism Australia, Dave is responsible for developing and implementing the organisation’s technology strategy, an increasingly critical enabler in helping to support the Australian tourism industry achieve its 2020 vision. As the marketing organisation for the country, Tourism Australia requires world class, leading digital platforms which are feature rich, flexible and scalable to meet the requirements of global campaigns such as ‘Best Jobs in the World’, ‘There’s Nothing like Australia’, and ‘Restaurant Australia’. The role requires a strong and close relationship with the CMO as well as a broad understanding of how best to leverage technology in support of Tourism Australia’s broader business needs.

    As part of major and ongoing digital transformation program harnessing Cloud technology and Business Intelligence, Dave’s team have successfully upgraded and replaced Tourism Australia’s outdated legacy back office systems in a move which has not only delivered savings of nearly 20% but also increased staff mobility, accessibility and productivity.

    Prior to joining Tourism Australia and in a career spanning more than 20 years, Dave has gained extensive experience working across a number of public service and private organisations in various Information Technology roles, both in Australia and overseas.

  • Chris Kenny

    Head of Customer Experience, ING DIRECT

    Chris Kenny proudly looks after the Customer Experience at ING DIRECT, Australia’s most recommended bank.
    Having worked in multiple positons in Marketing, Product Development and Contact Centre areas, here in Australia and in the U.S., Chris is passionate about delivering a world-class customer experience.
    Chris has enjoyed over 15 years at ING. He has also spent time as Director of Customer Management with Capital One USA. Early in his career Chris worked in New York City, at a start-up providing global translation services.
    Chris graduated with a Bachelor of Arts from Dickinson College in Carlisle, Pennsylvania and received his MBA with honours from Thunderbird, The Garvin School of International Management.

  • Stuart Tucker

    GM, Brand, Sponsorship & Marketing Services, Commonwealth Bank

    Stuart Tucker is GM, Brand, Sponsorship & Marketing Services at Commonwealth Bank, leading a team responsible for several group marketing functions, including brand strategy, sponsorship, media buying, social media, PR and more.

    Prior to CommBank, Stuart has held senior marketing roles with Aussie Home Loans, Optus, and KFC.

    With over 25 years marketing experience he considers himself lucky to have worked on some of Australia’s leading brands across a range of industries.

  • Branko Ceran

    CIO, Cancer Council

    Highly accomplished Senior Executive and CIO with an enviable track record in establishing, leading and at times rescuing complex organisational transformation and technology led initiatives. Branko is passionate about customer value and how technology and design impact our digital world.

    Branko has successfully aided corporations and non-profits in diverse industries to achieve their business objectives. Recent initiatives have been in the not-for-profit area in which there is a high focus on the customer, the community and how technology and design can improve the customer experience.

    Branko’s achievements are largely achieved by guiding corporations through the phases of the digital revolution by defining products and services that facilitate shared understanding and concerted participation and ultimately untangling the complex issues that challenge each organisation.

  • Fiona Allen

    CMO & Digital Officer, Simplot Australia

    Fiona is currently the Chief Marketing & Digital Officer of Simplot Australia, a food manufacturer for iconic household food brands such as Leggo’s, John West, Edgell, and Bird’s Eye. She is responsible for leading Simplot’s digital transformation, and ensuring that Simplot adapts its business to survive in this digital era. She is also responsible for leading Simplot’s brand and marketing strategies across B2B and B2C markets.

    Fiona has over 20 years experience working across Australasia leading Digital, Marketing and Product teams. She has worked across various sectors including financial services, healthcare and food manufacturing and has worked for brands such as GE & Medibank. Fiona has also been involved with a number of digital start ups, including the launch and management of a digital healthcare start up, and more recently with a direct to consumer retail food delivery start up.

  • Gus Balbontin

    Investor, Advisor, Start-up Founder | Formerly Executive Director, Lonely Planet

    An investor, advisor and founder in the start up scene Gus has been a serial entrepreneur since he was a teenager when he established a cake business to fund his first trip to Australia from the Argentinean Patagonia. At 21 after establishing 3 other businesses he landed the job of his dreams working for Lonely Planet. Armed with his ever curios and experimental style over the years he helped Lonely Planet tackle the digital revolution by developing products and technology platforms that contributed to a revolution in travel and media. He eventually became one of three Executive Directors and board members of Lonely Planet leading the company through significant transformation in recent years. A few short months ago he hanged up the boots of corporate life to put his energy back into his own ideas and sharing his experiences with others.

    Innovation, business transformation, change, Gus is globally recognised for his influence in developing cutting edge products and technologies with companies including Google X, Nokia, Apple, Amazon ……. And the list is still growing.

  • Trisca Scott-Branagan

    Executive Director of Marketing, Deakin University

    Trisca Scott-Branagan is the Executive Director of Marketing at Deakin University, Australia’s 8th largest university and Victoria’s leading university in online courses.
    Over the past 20 years, Trisca has predominantly worked in financial and professional services in marketing and business development roles. For the last 10 years she worked for Deloitte, the world’s largest professional services firm. During this time, she worked in national, Asia Pacific and global roles, spending 4 years based in New York where she was the Global Director of Industry Marketing.
    This past year, Trisca has made the transition into the Education sector and today leads a team of 50 marketing and business development professionals. In a sector that is increasingly competitive, global and digital, this team’s remit is to develop and deliver the marketing and brand strategy, and to attract and convert students to choose Deakin University as their preferred place of study.
    Outside of work, you’ll find Trisca attempting to stay fit, or spending time with her husband, 6 year old son and 5 year old twins.

  • Nadia Cameron

    Nadia Cameron, Publisher and Editor of CMO, Associate Editor, CIO

    Nadia is a respected industry Journalist and Editor with nearly 15 years’ experience across print and online media brands. Throughout her career, she has maintained a focus on technology and business-to-business sectors, contributing to Australian Telecom and Business Asia before joining IDG Communications Australia’s online team in 2002 and working across Computerworld, PC World and LinuxWorld. Nadia became the News Editor of Australian Reseller News (ARN) in 2004 and was awarded the Best Technology Industry Journalist Award at the IT Journalism Awards the same year. As ARN’s Editor from 2007, she was not only responsible for the ARN weekly publication but also spearheaded its digital expansion and ARN Review e-mag launch, while also developing and chairing its highly successful roundtable series and annual Awards program. ARN was recognised as Best Industry Title in 2008.

    Nadia relocated to London in 2010, where she became Managing Editor of a collection of national and global business publications for the live events industry produced by independent publisher, Mash Media. During this time, she relaunched and grew its flagship titles Exhibition News and Exhibition World, the latter of which won Best Relaunch/Innovation of the Year at the 2012 UK PPA Independent Publisher Awards. She also transformed the annual Exhibition News Industry Awards into one of the most prestigious events in the UK event industry calendar, and debuted the Question Time forum series. In 2012, Mash Media tasked Nadia with creating a new quarterly publication in association with the Event Industry Alliance called FaceTime Magazine, aimed at event marketers.

    Nadia rejoined IDG Australia in 2013 as launch Editor of CMO, and CIO magazine Editor. She was instrumental in developing and then launching the CMO brand in April 2013 as a dedicated title for the modern marketing chief. Nadia sits at the helm of this dynamic brand and is responsible for editorial direction as well as content generation, industry partnerships and its emerging events portfolio.

  • Jodie Sangster

    Chief Executive Officer, Association for Data-driven Marketing and Advertising

    Jodie Sangster is the CEO of the Association for Data-driven Marketing and Advertising (ADMA) and Chair of the Global DMA, a community of 30+ marketing associations worldwide.

    Her extensive career in the field of global data-driven marketing spans over 16 years and includes experience throughout the US, Europe and the Asia-Pacific region.

    Jodie began her career as a lawyer in London, specialising in the field of data protection. She joined the UK Direct Marketing Association in 1998, taking on responsibility for UK and European regulatory affairs.

    In 2001, she came to Australia to work as ADMA’s Director of Legal and Regulatory Affairs, where she helped to shape the data-driven and digital marketing landscape.

    Jodie moved to New York in 2007 where she served as the Senior Vice President-Global Development for the US Direct Marketing Association. She was responsible for global operations and worldwide marketing initiatives, gaining a unique insight into global marketing and advertising issues.

    At the US DMA, she also played a pivotal role in developing international programs aimed at advancing and promoting data-driven and digital marketing.

    In 2011, Jodie returned to Australia where she was appointed CEO and Company Secretary of ADMA.

  • Jason Wong

    Head | Digital & ICT, Australian Museum

    Jason joined the Australian Museum in May 2011. He previously held the role of Head of Information Technology in the Australian branches of Amnesty International and Médecins Sans Frontières.
    Jason also had a senior ICT role at the Macquarie Graduate School of Management and his early career was in the hospitality industry.
    His experience focuses on the optimal use of technology in education, academic and not-for-profit environments; for increasing efficiencies for internal operations and for engaging audiences in innovative, customer-centric ways.
    His technical background is in database design and administration, particularly CRM for marketing and fundraising.

    Jason has a track record of motivating and developing staff and establishing and maintaining positive relationships with all stakeholders. He has successfully transformed underperforming ICT teams into service-focussed, cost-efficient enablers of technology aligned with strategic business objectives. More recently, he has transitioned into overseeing the broader digital function at the Australian Museum, placing user experience at the core of delivering engaging digital solutions for the Museum’s diverse audiences.

    Jason’s qualifications are a BSc and MBA from Macquarie University.