Social Media
Eventbrite and Facebook have taken the wrappers off a new event discovery and ticket buying facility in Australia, allowing users to buy tickets directly within Facebook, without having to leave the site or app.
Digital Marketing
Pandora, the algorithmic music radio app, is not afraid of its competitors in on-demand streaming like Spotify and Apple-owned Beats Music, because it has better feedback data than them, the company claims.
Social Media
Twitter has taken a slow approach in the rollout of new ad products and changes to the user interface, but that's beginning to change. Following its deeper integration with MoPub, Twitter is expected to reveal a series of new ad products alongside a refined and more feature-rich user experience.
Spotify hopes the art inspires their employees
Salesforce Research surveyed over 4,100 marketing leaders worldwide to discover how cross-functional dynamics are shifting ...
The collaboration market is evolving. We’ve seen numerous mergers and acquisitions, enterprise investments and startup ...
Today’s workforce is impressively empowered to weave work into the fabric of employees’ lives. They’re ...
We have expected artificial intelligence (AI) will become part of our everyday lives for quite some time.
Ginni Rometty, the CEO of IBM, announced the death of customer segmentation five years ago saying, "The shift is to go from the segment to the individual. She might have been a bit premature for most marketers, but if customer segmentation isn't dead yet, it's definitely on life support.
Andrew Ehrenberg was a giant in the field of marketing science. He believed scientific methods could reveal law-like patterns of how people buy. In this post, I summarise one of Ehrenberg’s most important discoveries and its implications on how people buy brands.
In this bonus last episode of this new podcast series, BrandHook MD, Pip Stocks, talks with former ANZ group general manager of marketing, Louise Eyres, talks about the importance of thinking like a customer and using intuition to solve customer painpoints.
Hey there! it is a really meaningful post. I too have written a few similar articles about SEM, SEO, Social Media, Digital Marketing Tren...
Rohit
Digital advertising continues to dominate marketing budgets
Thanks for sharing the strategies ! :)
Isabella Richardson
Marketing the most of martech for revenue and CX
Glad to be a part of this informative post... Thanks for sharing this useful info!!! It is very important to stay updated about the lates...
Aaron Alexis
Predictions: 9 digital marketing trends for 2019
What the hell is with the "He claims, he claims, he claims" nonsense? That's just not good reporting.
Armaan Alfares
Marketers aren't investing enough in direct response and customer data
This is a great development in the industry. Thanks for putting this together! We’ve been working with companies to help them build intel...
Giridhar Prathap Reddy
Professional services industry develops hybrid chatbot and live-chat