Smartphones

Digital Marketing

Qantas and Myer pilot loyalty programs on Stocard app

As traditional retailers rethink their strategies around loyalty cards and customer data, Qantas and Myer are the latest retails giants to join forces with mobile wallet app provider, Stocard, and pilot their loyalty programs on the company’s app.

Digital Marketing

Consumers win as Android vendors struggle

Staff cuts at Lenovo and HTC, a failed patch from Google, and Samsung's latest flagship smartphones all highlight how tricky selling Android smartphones has become.

Digital Marketing

What you need to know about Apple Pay

This week, Apple introduced its mobile payment system -- known simply as Apple Pay. On the face of it, Apple Pay doesn't seem all that different than other mobile and contactless payment systems that are based around NFC. However, Apple has brought some significant things to the mobile payments industry that haven't been present in a fully integrated way

Digital Marketing

Fly Buys to push personalised offers with VMob platform

Loyalty New Zealand, operators of Fly Buys, are set to roll-out Kiwi mobile marketing firm VMob's platform to provide highly personalised loyalty content, offers and information directly to customer smartphones in real time.

How mobile apps are changing fast food

The world of fast food is getting faster - and redefining the future of mobile payments. Just look at what several US fast food retailers, including Taco Bell and Chipotle, are doing.

Apple iWatch to come in two sizes, analyst claims

Apple's "iWatch" will come with OLED displays in two sizes, for men and women, according to an analyst who specializes in the Asian display market. So far, there's no indication that the colors will be blue or pink.

Featured Whitepapers

State of the CMO 2018

CMO's State of the CMO is an annual research initiative aimed at understanding how Australian ...

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Blog Posts

5 common mistakes to avoid in scalable customer experience

CX is about future-proofing your business by ensuring that your commercial model is always looped into your customers' needs, perceptions, values, beliefs, motivators, and detractors.

Tom Uhlhorn

Founder and strategy director, Tiny CX

5 cornerstones of a strong digital culture

Creating a strong company culture may sound like a daunting task, but it’s actually pretty straightforward. In fact, company culture is created in exactly the same fashion as a religion or democracy. Behaviours created from the organisation’s inception are reinforced over time by leadership, attracting like-minded people and eventually reaching critical mass to become an accepted ‘truth’.

Anthony Stevens

Founder and CEO, Digital Asset Ventures

Should you rebuild your company’s tech stack in blockchain?

The question I get asked most regularly these days is: ‘Do I need to rebuild my company’s systems on Blockchain?’ And the answer, every time, is ‘No, you’re asking the wrong question’.

Michelle O'Keeffe

CEO, Engaging.io

Greetings to you,We are one of the America, Europe, Asia and Africa Private leading Investment Company that offers soft loan.Do you need ...

Janet Williams

ACCC releases Consumer Data Right draft framework for comment

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I have been suffering hardship from HERPES VIRUSsince 7 years now, and i happen to have 2 kids for myhusband, and now we cannot proceed t...

grace

Audi Australia gets a new CMO

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What is your opinion about chatbots serving your customers? My belief is bots are going to be the future of customer service and fulfilme...

Giridhar Prathap Reddy

NAB taps power of AI chatbots for business customer service

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Thanks for writing about chatbots. Definitely bots have the exciting future when it comes to customer engagement, transactional and conve...

Giridhar Prathap Reddy

Deloitte TMT Predictions: AR and mobile crucial for marketing success in 2018

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Hi there! Thanks for this interesting article! I love to read about new technology and software that makes our lives easier. I'm looking ...

Julia Summer

Wartsila overhauls Web platforms to create ‘seamless’ brand experience across all devices

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