Marketing Careers

Leadership

Toyota CMO promoted to lead Lexus Australia

Toyota Motor Corporation Australia chief marketing officer, John Pappas, has taken his next step up at the automotive giant, becoming the new chief executive officer of Lexus Australia.

Leadership

Qantas CMO joins CBA to lead marketing

Qantas chief marketing officer and #1 on this year’s CMO50 list, Jo Boundy, is spreading her wings and joining the Commonwealth Bank as its new CMO.

Leadership

Chobani merges marketing into one demand team

Chobani Australia has combined its marketing, sales and category teams in a new demand function following the departure of general manager of marketing, Damian Young.

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Marketing prowess versus the enigma of the metaverse

Flash back to the classic film, Willy Wonka and the Chocolate Factory. Television-obsessed Mike insists on becoming the first person to be ‘sent by Wonkavision’, dematerialising on one end, pixel by pixel, and materialising in another space. His cinematic dreams are realised thanks to rash decisions as he is shrunken down to fit the digital universe, followed by a trip to the taffy puller to return to normal size.

Liz Miller

VP, Constellation Research

Why Excellent Leadership Begins with Vertical Growth

Why is it there is no shortage of leadership development materials, yet outstanding leadership is so rare? Despite having access to so many leadership principles, tools, systems and processes, why is it so hard to develop and improve as a leader?

Michael Bunting

Author, leadership expert

More than money talks in sports sponsorship

As a nation united by sport, brands are beginning to learn money alone won’t talk without aligned values and action. If recent events with major leagues and their players have shown us anything, it’s the next generation of athletes are standing by what they believe in – and they won’t let their values be superseded by money.

Simone Waugh

Managing Director, Publicis Queensland

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