Digital Marketing
Simply switching email marketing platforms has seen online activewear retailer, Abi and Joseph, increase its subscriber base by 66 per cent and lift engagement rates by 12 per cent.
Leadership
In an effort to complete with Oracle, SAP, and Salesforce, Adobe has entered into an agreement to acquire Magento Commerce, thereby adding digital commerce capabilities to the Adobe Experience Cloud.
Digital Marketing
All the latest martech and adtech news this week from Google, AdRoll, YouTube, Ogury, Magento, and more.
Digital Marketing
Global doughnut chain, Krispy Kreme, has a massive focus on digital, tallying a digital spend of 75 per cent, up from 50 per cent the previous year, and 20-30 per cent the year before - an aggressive move that aims to give customers a seamless experience and push the boundaries of innovation.
Digital Marketing
All the latest martech and adtech news from Tealium, Oracle, Adobe, Microsoft, Magento, AppNexus, DataXu, Beckon, Neustar, YesPath and ProsperWorks.
Digital Marketing
All the latest marketing and ad technology news this week from Sizmek, Salesforce, Evergage, MaritzCX, Magento, Adgorithms, Teads, LookBookHQ, CommerceWeb and more.
Digital Marketing
The latest marketing and ad technology news this week, featuring Yahoo7, Eyeota, TrustSphere, Iterable, Hypetap, Valkre, AppNexus, DataXu, SaleCycle
Digital Marketing
Zeta Interactive, the US-based email marketing player founded by ex-Apple CEO, John Sculley, is looking to take on marketing cloud giants such as Apple, Oracle and Salesforce after picking up the customer relationship management division of eBay Enterprise.
Digital Marketing
Fortnum and Mason have bucked the trend of enterprise vendor e-commerce platforms and opted for a lesser known, open source platform called Spree Commerce.
Digital Marketing
While many Australians know eBay as an ecommerce powerhouse, fewer know that the company also supplies the technology powering many other online retail experiences – and increasingly, a number of offline experiences as well.
Digital Marketing
Fashion labels face a significant challenge when it comes to delivering an integrated customer experience and brand engagement strategy. On the one hand, fashion can achieve an emotional link with consumers unique to other types of goods and services; on the other, such labels can be limited in how they can directly interact with customers because of the nature of retail and distribution.
Social Media
Recent Facebook campaigns by Nike and handbag website Sterling & Hyde engaged customers and generated significant buzz for their brands, according to speakers at the MagentoLive conference.
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Thanks for writing about chatbots. Definitely bots have the exciting future when it comes to customer engagement, transactional and conve...
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Hello, where are the explanations of all the levels explained? I'd like to review this with a couple of colleagues. Thanks.
Melinda Gonzalez
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Very nice information !! We provide almost every indian satta matka games with fast results. Online Matka play becomes easy with genuine ...
rsgame
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One of the best example for email marketing!!This post has completely explained the power of email marketing and how it is beneficial to...
Abhinav Mohan
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