Digital Marketing
All the latest martech and adtech news this week from Pitney Bowes, Hootsuite, Genesys, engage:BDR, Invigor, OneTrust, dataxu, and more.
Social Media
Brands will increasingly use artificial intelligence (AI) strategies to prioritise personalisation at scale, while ‘fake news’ will continue to influence social strategies as ‘trust declines, while peer influence will rise,” according to Hootsuite’s third annual Social Trends Report.
Social Media
Marketing leaders who can think strategically about growth, digital and bring the customer voice to the executive table are the ones being allowed to colour outside their box, Hootsuite’s global CMO, Penny Wilson, believes.
Digital Marketing
All the latest martech and adtech news from aprimo, Hyper Anna, NICE, [24]7, HubSpot, Hootsuite, DoubleVerify, Immserv and Sigstr.
Digital Marketing
All the latest news from RadiumOne, AdLedger, Hootsuite, Celtra, Synthio, ReachLocal, Outbrain and MessageGears.
Digital Marketing
All the latest martech and adtech news from Jaywing, DataXu, Gainsight, Terminus, Tibco, Apple, Hoosuite and etouches.
Digital Marketing
All the latest martech and adtech news from Zeta Global, Oracle, Marketo, Microsoft, Optimizely, AdRoll, Rocket Fuel and Hootsuite.
Digital Marketing
All the latest martech and adtech news from Hootsuite, Invigor, Data Republic, Domo, Rubicon Project, Integral Ad Science, Jive Software, BlueConic, Nielsen and AppNexus.
Digital Marketing
All the latest martech and adtech news from AdRoll, Google, Maximiser, MediaMath, Qualtrics, Zendesk, Criteo, IBM, Pitney Bowes, Spredfast and Hootsuite.
Digital Marketing
The latest martech and adtech news from SDL, Pitney Bowes, Hootsuite, Bronto Software, Slack, Adato, EverString, Meltwater, Qanda and Maximizer.
Digital Marketing
All the latest marketing and ad technology news this week from Adobe, Lotame, Domo, Hootsuite, YesPath, Mobify, Moat, Slack, Lookerbot and Acquia.
Digital Marketing
The technology industry is now awash with so-called ‘unicorns’ – privately-held companies with a market valuation of US$1bn or more based on their fundraising activities. We look at 5 adtech companies who’ve made it to this prestigious tech club, and what they’re doing to achieve such lofty heights.
Social Media
More companies are turning to social media as a way to communicate with their customers, and Hootsuite is working with Microsoft to make that even easier through an integration with the company's products.
Social Media
Plenty of brands talk about improving customer experiences, and social media management vendor, Hootsuite, is no different to the rest. But as actions speak louder than words, the business has introduced customer happiness into the remuneration structure of every employee.
Social Media
Social content aggregator, Stackla, has struck a partnership with Hootsuite to enable users to harness its content marketing tools within the social relationship platform’s dashboard.
Social Media
CMO’s regular round-up of controversial, thought-provoking or otherwise entertaining stories about marketers and marketing activities worldwide.
MELLOW MUSHROOM DELIVERS AUTHENTIC EXPERIENCES—AND THE MOST DELICIOUS PIZZA ON THE PLANET
VIDEO FEEDBACK—AND ADVANCED ANALYTICS— GIVE CABELA’S RESULTS IT CAN SEE
Challenge: Too much feedback and not enough time to dig through it. Goal: Quickly and ...
Much of the talk in the industry is focused on the limited amount of time that screens have left in our lives.
If trust is the new currency, then we’re in deep trouble. Here's why.
Over the past decade, disruptors such as Amazon, Apple and Australia’s Atlassian have delivered technology enhanced customer experiences, which for the most part, have improved customers’ lives and delivered unparalleled growth. Can they do the same for healthcare?
In this bonus last episode of this new podcast series, BrandHook MD, Pip Stocks, talks with former ANZ group general manager of marketing, Louise Eyres, talks about the importance of thinking like a customer and using intuition to solve customer painpoints.
The advancement of AI will make most of human jobs obsolete in the coming 10 to 20 years. Protecting or try to save jobs will make the h...
vallab01
Aussie futurist: Personal AI will be a reality in five years
are you talking about bbc news here
frank
CMO interview: How BBC Worldwide's marketing lead builds brand purpose and growth
Toms is definitely my favourite shoe brand! Along with Aurélien. For this summer I bought two pairs of navy Toms espadrilles and a pair o...
Paul Erickson
The shoe with a good soul: TOMS’ innovations for philanthropic engagement
I think this is the best article today about the salesforce latest platform. Thanks for taking your own time to discuss this topic, I fee...
Ramramky
Salesforce looks to democratise AI, IoT with latest platform play
I came across this recently when researching blockchain loyalty point projects. There are quite a few projects. Most are in development a...
Andrew @ EcomLoop
How cryptocurrency is set to change the customer loyalty program model