Hardware Systems

Intel bringing vision, 3D to laptop and tablet cameras

From mundane 2D devices, integrated cameras in laptops and tablets in the future will change into powerful 3D tools that can sense movement, track emotion, and even monitor reading habits of children, according to Intel.

Digital Marketing

Is Amazon really a low-margin cloud business?

A startup competitor to Amazon Web Service's cloud computing platform is accusing the company of engaging in a "fake price war" and inflating the prices of its services.

The 3D TV fad is already over

3D television programming may be out before it was ever in, according to industry analysts. In fact, the BBC just cancelled its 3D programming indefinitely.

Social Media

Social-networking content ownership can end in company vs. employee tussles

Using social-networking sites to reach out to the public is more important than ever for business, but one pitfall in all this is that employees and their companies can end up battling over who owns the social-site's content or accounts. These battles even end up in the courtroom, and sometimes employees win, at least in part.

Leadership

How Analytics Is Helping IT Vendors Sell Actual Solutions

For decades, IT vendors have offered small 's' solutions that were really bundles of hardware, software and services that they wanted to sell regardless of what customers actually needed. Now firms such as Dell, IBM and EMC are using analytics to help customers decide which products are best for their needs. Oracle, HP and others struggling with big 'S' solutions may get left behind.

Social Media

Lawmakers press Google on Glass privacy

Members of a U.S. congressional group on privacy wrote Thursday to Google CEO Larry Page requesting information on how the futuristic device handles privacy issues.

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Featured Whitepapers

State of the CMO 2021

CMO’s State of the CMO is an annual industry research initiative aimed at gauging how ...

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Blog Posts

Unboxing 101 - How savvy influencer engagement can build a brand

The humble unboxing video is a powerful tool. Correctly executed, it harnesses consumer fandom, viral authenticity and brand design magic to deliver a high-impact message to a tightly targeted cohort of consumers.

Gali Arnon

Chief marketing officer, Fiverr

​Power to the people

Purpose is the ultimate statement of intent for many organisations. Why are we here? What are we trying to achieve?

Rich Curtis

CEO, FutureBrand A/NZ

The playbook to develop strategic brand moats

Warren Buffet is an unlikely ally for marketers. But his belief businesses need strategic moats that increase their value in the market while acting as barriers to competitors can offer marketers a new playbook for brand building and driving growth.

Fabian Di Marco

Founder and managing director, Tzu & Co

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