Luxury travel provider, Captain’s Choice, has taken the first steps towards making its website more user-friendly and intuitive for its older customer demographic, and is now setting its sights set on better personalising customer engagement.

Multi-Channel Network (MCN) has revealed plans to appoint a chief data officer following a restructure of its data, technology and commercial executive ranks.

Apple’s mobile payments service, Apple Pay, has finally landed in Australia – but only for American Express cardholders.

Few industries have been as heavily disrupted by digital as the media industry. So perhaps the most pertinent question relating to Seven West Media’s decision to appoint its first chief digital officer late last year is: Why did it wait so long?

Australia Post could invest $100 million in the next few years in emerging local ecommerce businesses as part of efforts to drive innovation in digital services for its customers.

Following CMO, CIO and ADMA’s recent Executive Connections event for CMOs and CIOs, entitled ‘Mastering Digital Transformation’, we ask Squiz global CEO, John-Paul Syriatowicz for his take on embracing digital successfully.​

Some chief digital officers have responsibility for the digital transformation of a brand or company. For Cat Matson in Brisbane, her responsibilities scale out to the transformation of an entire city.

Australian marketers are entering the second wave of digital transformation where digital evolves from a channel play and experiment and becomes the engine across organisations, workflows and customer experience enablement.

More than half of Australian organisations plan to have a chief digital officer in place within the next two to three years to manage the transition to the “new normal” of digital-first business, a new report claims.

Etihad Airways is rolling out Adobe’s marketing, creative and document management solutions in order to lift the group’s digital guest experiences and capabilities to new heights. The new partnership reflects a $25 million investment into improving guest services, and is just one element of a transformative technology strategy that stretches across the group’s customer, digital, analytics and operational activities.

An organisation’s digital strategy ultimately needs to come back to customer experience and the journey from awareness to advocacy, RSPCA’s former digital chief claims.

Following CMO, CIO and ADMA’s recent Executive Connections event for CMOs and CIOs, entitled ‘Mastering Digital Transformation’, we ask Adobe head of strategy and digital transformation, Mark Henley, his advice on how organisations tackle and master digital change.

Penguin Group’s innovative spirit harks back to its founder, Sir Allen Lane, a maverick of his time who disrupted the book publishing world by producing high-quality paperbacks that made reading affordable for the masses. But what does that culture and thinking look like in a digital context?

For online travel company, Expedia, there is no good or bad idea, you just need to test them.

The future of TV broadcasters is about being involved in all forms of TV content development and streaming whatever the connected device, Seven West Media’s chief digital officer claims.

The primary job of the chief digital officer could be to make themselves redundant, according to a panel of digital and technology specialists.

Too many businesses are still obsessed by their competitors and fail to put enough emphasis on what their customer wants, according to Pandora Media’s managing director, Jane Huxley.

Digital disruption equals accelerated change and requires organisations to fundamentally transform their capabilities and corporate values, ANZ’s chief technology officer claims.

Ticketek has gone live with a new data management platform (DMP) that not only gives the marketing team a single customer view, it also opens up the opportunity to become a digital agency to event promoters and partners.

The rapid evolution of digital, mobile and social technologies has propelled the financial industry into an era of transformative agility and adaptability.

Apple and Google have topped the list of the world’s most valuable brands for the third year in a row, helping to ensure technology and digital companies dominate the 2015 rankings.