Cmo Appointment

Leadership

Chris Taylor new Movember chief experience officer

CMO 50 alumni, Chris Taylor, has been appointed chief experience officer at global men’s health charity, Movember and it comes after he spent three years at the Heart Foundation as its first CMO. He has also held senior marketing roles across a range of industries and brands, including Woolworths and Visa International, and has a strong focus on data and insights, innovation, user experience, loyalty, channel and product development.

Leadership

Flight Centre appoints new CMO

​The Flight Centre Travel Group (FLT) has appointed a new CMO. Kmart marketing executive, Joachim Holte, will take on the Flight Centre brand CMO position and will be responsible for leading the brand’s marketing and digital experience departments in Australia.

Leadership

​News Corp confirms former Woolworths marketer as new CMO

News Corp Australia’s managing director of metro and regional publishing Damian Eales announced the appointment of former Woolworths and Coles marketing executive​ Tony Phillips as the company’s new chief marketing officer. ​

Leadership

Diageo Australia confirms new CMO

Premium drinks distributor, Diageo Australia, has confirmed Adam Ballesty as its marketing and innovation director following a four-month secondment to the role.

Featured Whitepapers

State of the CMO 2021

CMO’s State of the CMO is an annual industry research initiative aimed at gauging how ...

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Latest Videos

Launch marketing council Episode 5: Retailer and supplier

In our fifth and final episode, we delve into the relationship between retailer and supplier and how it drives and influences launch marketing strategies and success. To do that, we’re joined by Campbell Davies, group general manager of Associated Retailers Limited, and Kristin Viccars, marketing director A/NZ, Apex Tool Group. Also featured are Five by Five Global managing director, Matt Lawton, and CMO’s Nadia Cameron.

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Binge and The Iconic launch Inactivewear clothing line

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Blog Posts

Getting privacy right in a first-party data world

With continued advances in marketing technology, data privacy continues to play catchup in terms of regulation, safety and use. The laws that do exist are open to interpretation and potential misuse and that has led to consumer mistrust and increasing calls for a stronger regulatory framework to protect personal information.

Furqan Wasif

Head of biddable media, Tug

​Beyond greenwashing: Why brands need to get their house in order first

Environmental, Social and (Corporate) Governance is a hot topic for brands right now. But before you start thinking about doing good, Craig Flanders says you best sort out the basics.

Craig Flanders

CEO, Spinach

​The value of collaboration: how to keep it together

Through the ages, from the fields to the factories to the office towers and now to our kitchen tables, collaboration has played a pivotal role in how we live and work. Together. We find partners, live as families, socialise in groups and work as teams. Ultimately, we rely on these collaborative structures to survive and thrive.

Rich Curtis

CEO, FutureBrand A/NZ

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