Biometrics news, features, and interviews

Biometrics

Digital Marketing

Facial recognition use found in breach of Australian privacy law

Facial recognition companies and brands endeavouring to use the technology have been put on notice by Australia’s privacy commissioner after two rulings determined such data collection to be a breach of consumer privacy.

Digital Marketing

Report: Retailers must up the speed, accessibility of ecommerce

Australia Post’s most recent annual online shopping report (2019), confirmed what good marketers already know: Online shopping is undergoing significant growth in Australia, customers expect seamless and rapid delivery, and are shopping more on their mobiles. What's more, direct email marketing remains vital to get consumer attention.

Leadership

ATO deploys voice biometrics to enhance customer experience

Nuance Communications announced The Australian Taxation Office is set to deploy Nuance’s voice biometrics solutions in its call centre, in order to build stronger customer relationships with taxpayers and enhance authentication by replacing intrusive security questioning. With the introduction of its voice biometrics systems, ATO becomes the first organisation in Australia to deploy voice biometrics in this manner.

Latest Whitepapers

CMO50 special report: Building consumer trust in the digital-first ...

There’s no doubt we’re in the midst of a digital-first economy, fuelled by data and ...

State of CX Leadership 2021

CMO’s State of CX leadership survey is a new annual research initiative gauging the state ...

State of the CMO 2021

CMO’s State of the CMO is an annual industry research initiative aimed at gauging how ...

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Latest Videos

CMO readiness 2022 Episode 3: The great resignation

Our latest CMO 2022 readiness episode on the great resignation and staff motivation and leadership is now live!

14 February 2022
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Bringing community thinking to Optus' customer service team

Nice blog!Blog is really informative , valuable.keep updating us with such amazing blogs.influencer agency in Melbourne

Rajat Kumar

Why flipping Status Quo Bias is the key to B2B marketing success

good this information are very helpful for millions of peoples customer loyalty Consultant is an important part of every business.

Tom Devid

Report: 4 ways to generate customer loyalty

Great post, thanks for sharing such a informative content.

CodeWare Limited

APAC software company brings on first VP of growth

This article highlights Gartner’s latest digital experience platforms report and how they are influencing content operations ecosystems. ...

vikram Roy

Gartner 2022 Digital Experience Platforms reveals leading vendor players

Tackling modern marketing's creative gap

Narrowing the Customer Expectation Gap through Data-driven Experiences

CMO webinar | Reframing perceptions of old-school advertising in the new consumer normal

Blog Posts

From unconscious to reflective: What level of data user are you?

Using data is a hot topic right now. Leaders are realising data can no longer just be the responsibility of dedicated analysts or staff with ‘data’ in their title or role description.

Dr Selena Fisk

Data expert, author

Whose responsibility is it to set the ground rules for agency collaboration?

It’s not that your agencies don’t have your best interests at heart – most of them do. But the only way to ensure they’re 100 per cent focused on your business and not growing theirs by scope creep is by setting the guard rails for healthy agency collaboration.