Appointments

Leadership

Acorn's growth strategy sees marcomms leader join as Australian GM

​Marketing communications agency, Acorn Strategy, has brought on experienced brand marketing and communications leader, Suzannah Marinkovic, as its new general manager of Australia. The appointment comes as the agency expands out of its Perth footprint and relocates headquarters to Melbourne.

Leadership

NIDA hires engagement chief from Chief Executive Women

National Institute of Dramatic Art CEO, Liz Hughes, has welcomed Lorelle Yee as NIDA’s director of partnerships and engagement to help the Institute bring the power of the performing arts to stage, screen and future media.

Digital Marketing

TEG appoints Chris Johnston as head of digital

Chris Johnston will take the lead of marketing operations for TEG Digital and Ticketek, after stints with Slingshot Media Ventures as head of digital and data and before that at Carat Australia as head of digital and direct for Woolworths.

Latest Whitepapers

State of the CMO 2021

CMO’s State of the CMO is an annual industry research initiative aimed at gauging how ...

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Latest Videos

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Gartner: Digital isn't enough of a superpower for CMOs anymore

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CMO's top 8 martech stories for the week - 9 June 2022

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Creating a marketplace for wellness

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"e-Scraper" Data Extracting

​Catchoftheday launches fee-based online shopping club

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Blog Posts

2 hidden ingredients for leadership success CMOs need to know

Your success as a senior marketing professional has much in common with your success as a leader. Both marketing, and leadership activities, depend on building trust, encouraging action, and reliably fulfilling promises that have been made.

Gerard Penna

Leadership advisor, coach

How shifting economic trends are impacting digital media

Between further interest rate rises, inflation​, empty shelves, extortionate lettuce prices, supply chain issues and the barely believable events in Eastern Europe, the past six months there’s been a cacophony of environmental factors.

Kieran Reed

Senior digital manager, Alpha Digital

5 ways to turn imposter syndrome into confidence and conviction

Imposter syndrome. That feeling others will discover you are actually not as good as they expect, and at any point you will be exposed and ridiculed as a fraud. If you can relate to this, then you are not alone.

Rowena Millward

Author, consultant

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