​From the recent launch of its geotargeting strategy to the release of its first Android app in October, along with a refreshed brand identity, online retailer, The Outnet, is on a continual push to evolve the customer experience, according to its executive vice-president.

Two major brands including Qantas and realestate.com have rolled out virtual reality apps that aim to lure customers by offering life-like immersive experiences, a move that signals the future of marketing and the growing demand for an interactive relationship with customers.

Staff cuts at Lenovo and HTC, a failed patch from Google, and Samsung's latest flagship smartphones all highlight how tricky selling Android smartphones has become.

Rewardle is bringing its digital customer loyalty program to smartwatches, the Melbourne startup has announced.

Amazon has unveiled its highly anticipated entry into the smartphone market, a handset called Fire.

In bizarre circumstances, Google has announced that the next version of Android will be called KitKat, and not Key Lime Pie as previously thought. So what does it mean for Android and KitKat?

Developers can sell physical and digital items from Amazon.com within their apps using the new Mobile Associates API for Android-based devices.

Apple and Samsung were almost equally able to keep customers in their respective smartphone folds over the last 12 months, an analyst said Monday.

Social networks are becoming a dime a dozen. Most are endless variations of the same social sharing theme, and few of them are interesting. But Hi is different. In the social-startup Mad Libs game--"It's like Airbnb for boats" or "It's like Twitter for cats"--Hi is like Instagram for writers.

Quick Response codes were once as ubiquitous as Twitter hashtags on advertisements, but the emerging technology now seems like an afterthought. Poor QR codes--they never even stood a chance.

Emerging markets and lower prices will push worldwide smartphone shipments close to the billion-unit level this year, according to the latest forecast by IDC.