Episode 2 of the latest BrandHook podcast series on Getting Intimate with Customer Experience is now live!
This week, BrandHook MD, Pip Stocks, talks with Jane Zantuck from National Gallery of Victoria about the cultural hub's latest exhibitions and what makes them tick.
With extensive public relations, advertising and marketing experience, Jane has worked across a broad range of local and global brands, from the State Library of Victoria to Ford Motor Company, and on projects including the Prime Minister's Awards for Community and Business Partnerships and Pavarotti on the Park.
As a director of the global public relations firm, Weber Shandwick Worldwide, Jane project managed the media, marketing and event program for the opening of The Ian Potter Centre: NGV Australia in 2002, and the re-opening of NGV International in 2003. Jane subsequently moved in house as the NGV marketing manager and was appointed head of marketing in 2013. Recent highlight campaigns include Andy Warhol / Ai Wei Wei and Van Gogh and the Seasons, the two most visited ticketed exhibitions in the history of the NGV.
CMO’s State of the CMO is an annual industry research initiative aimed at gauging how ...
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Our latest CMO 2022 readiness episode on the great resignation and staff motivation and leadership is now live!
Many marketing leaders are scrambling to give their people more flexible work. And they need to: PWC’s Future of Work report showed 90 per cent of staff want some form of hybrid or remote workplace.
Your success as a senior marketing professional has much in common with your success as a leader. Both marketing, and leadership activities, depend on building trust, encouraging action, and reliably fulfilling promises that have been made.
Between further interest rate rises, inflation, empty shelves, extortionate lettuce prices, supply chain issues and the barely believable events in Eastern Europe, the past six months there’s been a cacophony of environmental factors.
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CMO's top 8 martech stories for the week - 9 June 2022
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Creating a marketplace for wellness
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Catchoftheday launches fee-based online shopping club