Director of Marketing, Woolworths Food Group and Supermarkets
Andrew Hicks is the Director of Marketing ,Woolworths Food Group & Supermarkets. Prior to this, Andrew was General Manager, Marketing of the Woolworths Liquor Group (WLG) since his appointment in 2012.
In his time in the WLG, Andrew led the transformation of the BWS brand and extended Dan Murphy’s lead as Australia’s most iconic liquor retail brand.
Andrew joined Woolworths in 2008 as the National Marketing Manager of Dan Murphy’s. During his tenure Dan Murphy’s was recognised as the BRW Outstanding Retailer of the Year (2012).
Prior to this, Andrew was the National Marketing Executive for Musica, South Africa’s market- leading entertainment retail store. Andrew has also worked in the advertising industry where he held the position of Creative Group Head (Ogilvy) and in the publishing industry as a Marketing Manager Tax and Accounting for Butterworths.
Andrew has Bachelor of Social Science and Marketing Honours degrees from the University of KwaZulu-Natal. He has also received a Diploma in Advertising (Copywriting) from The Red & Yellow School.